Crest – Hair, Beard, and Shaving Products

Gentle shampoo for frequent use: cleanses gently, eliminates sweat and styling residue, and leaves hair light, soft, and clean, while respecting the scalp.

Professional anti-dandruff shampoo that purifies the scalp, helps reduce visible dandruff and itching, leaving hair clean, light and fresh for longer.

Gentle beard shampoo that cleanses thoroughly without drying: removes impurities, product residue and odors, leaving a soft, clean and pleasant-to-touch beard.

Lightweight styling fluid that tames frizz and defines hair with a natural, tidy and soft effect, without greasing or weighing it down.

Professional purifying shampoo for oily or impure scalp: deeply cleanses, removes sebum and styling residue and leaves the scalp fresh, light and clean for longer.

Lightweight volumizing spray with collagen, ideal for fine hair. It adds body, natural texture, and volume without weighing it down.

Sea salt spray that adds texture, volume, and movement to hair with a natural "beach waves" effect. Ideal for a matte, lightweight, and residue-free style.

Two-phase leave-in spray that hydrates and detangles in seconds, controls frizz and leaves hair soft and manageable without weighing it down.

Cera opaca effetto asciutto e naturale, ideale per controllo, definizione e durata. Dona volume ai capelli, non unge e non lascia residui.

Cera a base d’acqua con glicerina vegetale per un look brillante e strutturato. Aiuta a modellare acconciature definite, non unge e non lascia residui.

Strong-hold matte styling wax that defines and controls styling without shine, ideal for modern, sleek looks with a natural texture.

Medium-hold glossy liquid waxes in three variants (Purple, Light Blue, Gold): define styling with a wet look effect, flexible control and a clean shiny finish.

4 all matte variants: Mud for body and natural volume, Matt Hold Strong for a more decisive matte, Matt Paste for a dry matte and long-lasting look, Brillant Pomade for a more tidy and workable matte definition.

Cera opaca dall’effetto asciutto, ideale per look decisi, vintage o messy. Dona corpo, volume e fissaggio forte senza effetto lucido.

Cera modellante a base d’acqua per look ad alta definizione. Dona effetto bagnato, luce e controllo, mantenendo i capelli flessibili e facili da rimodellare.

Pomata modellante a base di lanolina, ideale per look vintage, ordinati e pettinabili. Tenuta media 3, facile da usare, non unge e non lascia residui.

Medium-hold black styling wax that helps naturally conceal gray hair, adds shine, and defines styling without greasing or leaving residue.

Medium-strong hold gel in two variants: Blue with a fresher, cleaner profile, and Gray with a more intense, “barber” feel. The performance remains similar, but the sensory experience is different.

Medium-hold liquid wax in two variants (Blue and Black): shapes and defines styles with flexible control and a clean finish; changes the character of the look from natural to more decisive.

Professional vitalizing leave-in lotion that tones and refreshes the scalp, helping to improve the appearance of fine, tired or thinning hair without weighing it down.

Alcohol-free aftershave cream designed for sensitive skin: soothes immediately after shaving, reduces redness and burning, and leaves skin soft and protected.

Strong-hold fixing mousse that defines styling and supports volume, leaving hair tidy and controlled for longer without weighing it down.

Leave-in cream to define curls and waves, control frizz and keep hair soft and elastic, without a wet or sticky effect.

Medium-hold shine spray that provides controlled shine and helps reduce frizz, leaving hair looking smoother and softer without weighing it down.

Professional, strong-hold hairspray that holds styles in place for a long time, controls humidity and keeps your look in place without weighing them down or leaving visible residue.

Anti-yellow shampoo with purple pigments that neutralizes yellow/orange tones on blonde, bleached, gray or white hair, for a cooler and cleaner color.

Ultra-light powder wax to add volume to the roots and immediate texture, with a natural matte finish and no visible residue.

Leave-in anti-frizz fluid that tames hair, reduces flyaways and gives instant shine without weighing it down, ideal for finishing off styling.

Professional leave-in lotion that rebalances oily or impure skin, helps reduce sebum, itching and light flaking and leaves a sensation of deep freshness.

Vitalizing shampoo that gently cleanses, refreshes the scalp and leaves hair clean, light and more vital, without weighing it down.

Lightweight curl mousse that defines and controls frizz, adds elasticity and natural volume, and leaves hair soft, without stiffness or stickiness.

Soothing shaving cream designed for sensitive skin: softens the hair, protects the skin during shaving and helps reduce redness, burning and irritation.

Beard oil with Tea Tree for purifying and soothing action: softens the hair, hydrates the skin and helps prevent irritation and small impurities under the beard.

Nourishing and hydrating argan beard oil: softens the hair, provides a controlled shine, and makes the skin under the beard more elastic and comfortable.

Quickly absorbed aftershave gel that soothes and refreshes the skin after shaving, helping to reduce redness and burning sensations without leaving a greasy feeling.

Dopobarba fresco e sensuale con note aromatiche di agrumi e vetiver. Dona una piacevole sensazione di freschezza dopo la rasatura e aiuta a lenire la pelle.

Hydrating and anti-frizz beard balm that softens the hair, tames the beard and improves combability, leaving it tidy and well-groomed without weighing it down.

Dopobarba uomo elegante e virile, con note aromatiche di bergamotto e quercia. Dona freschezza dopo la rasatura e aiuta a lenire piccoli graffi e tagli.

Dopobarba uomo intenso e speziato, con note aromatiche esotiche e legnose. Dona freschezza dopo la rasatura e lascia una sottile sensazione di benessere sulla pelle.

Dopobarba uomo intenso e audace, con note aromatiche calde di pino. Dona freschezza dopo la rasatura e aiuta a calmare le irritazioni.

Refreshing and protective shaving cream that softens the hair, improves the glide of the blade and helps reduce irritation, ideal for an intense and precise shave.

Professional strong-hold moustache wax: shapes, defines and holds shape all day, controlling unruly hairs without visible residue.

Pre-shave oil that softens the hair and prepares the skin for shaving, improving the glide of the blade and reducing friction, redness and irritation.

Clear aloe vera shaving gel softens hair and protects skin while shaving, improving blade glide and reducing irritation and redness.

Energizing aftershave cream that soothes post-shave redness, reduces burning sensation and leaves skin fresh, hydrated and “awake”, without heaviness.