{"product_id":"crest-hair-shampoo-antigiallo-shampoo-neutralizzante-riflessi-gialli","title":"Anti-Yellow Hair Shampoo – Neutralizing Shampoo for Yellow Highlights","description":"\u003ch2 data-end=\"797\" data-start=\"772\"\u003e What you need to know about the product\u003c\/h2\u003e\n\n \u003cp data-end=\"1218\" data-start=\"798\"\u003eCrest Hair Anti-Yellow Shampoo is a \u003cstrong data-end=\"862\" data-start=\"834\"\u003epurple-pigmented shampoo\u003c\/strong\u003e designed to \u003cstrong data-end=\"919\" data-start=\"876\"\u003eneutralize yellow and orange tones\u003c\/strong\u003e that can appear on blonde, bleached, gray, or white hair. When color tends to \"warm up\" due to oxidation, frequent washing, smog, sun, or heat, this shampoo helps restore the tone to a \u003cstrong data-end=\"1179\" data-start=\"1146\"\u003ecooler, cleaner, and brighter\u003c\/strong\u003e look.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-end=\"1503\" data-start=\"1220\"\u003e In addition to its corrective effect on highlights, it gently cleanses and helps keep hair softer and more well-groomed: the catalogue also indicates the presence of \u003cstrong data-end=\"1416\" data-start=\"1394\"\u003ewheat proteins\u003c\/strong\u003e (repairing\/barrier action) and \u003cstrong data-end=\"1466\" data-start=\"1449\"\u003ecitric acid\u003c\/strong\u003e (support for pH balancing).\u003c\/p\u003e\n\n\u003ch3 data-end=\"1529\" data-start=\"1505\"\u003e Texture and feel\u003c\/h3\u003e\n\n \u003cp data-end=\"1704\" data-start=\"1530\"\u003eFluid shampoo with purple pigmentation, a creamy lather and easy rinsing. A fresh, clean scent with a professional finish.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"1735\" data-start=\"1706\"\u003e How to use it in 10 seconds\u003c\/h3\u003e\n\n\u003cp data-end=\"1992\" data-start=\"1736\"\u003e Apply to wet hair and massage evenly. Leave on for \u003cstrong data-end=\"1823\" data-start=\"1809\"\u003e2–5 minutes\u003c\/strong\u003e , depending on the intensity of the yellow, and rinse thoroughly. Use \u003cstrong data-end=\"1916\" data-start=\"1891\"\u003e1–2 times a week\u003c\/strong\u003e , alternating with a gentle shampoo.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"2026\" data-start=\"1994\"\u003e How long does it last \/ when is it noticed?\u003c\/h3\u003e\n\n\u003cp data-end=\"2299\" data-start=\"2027\"\u003e The neutralizing effect is visible right from the wash and helps maintain a cooler tone between technical services. The ideal frequency is 1–2 times a week, adjusting the processing time (2–5 minutes) based on the result.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"2323\" data-start=\"2301\"\u003e Who is it suitable for?\u003c\/h3\u003e\n\n \u003cp data-end=\"2545\" data-start=\"2324\"\u003eFor \u003cstrong data-end=\"2346\" data-start=\"2336\"\u003eblonde\u003c\/strong\u003e hair (natural or colored), \u003cstrong data-end=\"2384\" data-start=\"2370\"\u003ebleached\u003c\/strong\u003e \/highlights\/balayage and for \u003cstrong data-end=\"2447\" data-start=\"2415\"\u003egray, salt and pepper or white\u003c\/strong\u003e hair that tends to yellow, especially on the lengths and ends.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"2577\" data-start=\"2547\"\u003e What results are obtained?\u003c\/h3\u003e\n\n\u003cp data-end=\"2760\" data-start=\"2578\"\u003e More controlled yellow\/orange highlights and a visually \u003cstrong data-end=\"2677\" data-start=\"2644\"\u003ecooler, cleaner, and brighter\u003c\/strong\u003e color. Hair looks more well-groomed and tidier.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"2783\" data-start=\"2762\"\u003e Why choose it\u003c\/h3\u003e\n\n\u003cp data-end=\"3052\" data-start=\"2784\"\u003e Because it's a targeted and simple solution for keeping blondes, grays, and whites “cleaner” over time: it neutralizes unwanted warm tones without changing the nature of the color, and it can be easily integrated into your weekly routine.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-end=\"3082\" data-start=\"3054\"\u003e \u003cstrong data-end=\"3082\" data-start=\"3054\"\u003eKey points (summary)\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n \u003cli data-end=\"3168\" data-start=\"3085\"\u003eAnti-yellow shampoo with \u003cstrong data-end=\"3126\" data-start=\"3108\"\u003epurple pigments\u003c\/strong\u003e \n\n\u003c\/li\u003e\n\n\u003cli data-end=\"3168\" data-start=\"3085\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Neutralizes \u003cstrong data-end=\"3212\" data-start=\"3192\"\u003eyellow\/orange\u003c\/strong\u003e reflections \n\n\u003c\/li\u003e\n\n\u003cli data-end=\"3168\" data-start=\"3085\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Ideal for blondes, bleached, gray and white hair \u003c\/li\u003e\n\n\u003cli data-end=\"3168\" data-start=\"3085\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Adjustable application time \u003cstrong data-end=\"3378\" data-start=\"3364\"\u003e2–5 minutes\u003c\/strong\u003e , use \u003cstrong data-end=\"3409\" data-start=\"3384\"\u003e1–2 times a week\u003c\/strong\u003e \n\n\u003c\/li\u003e\n\n\u003cli data-end=\"3168\" data-start=\"3085\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Fresh scent and professional finish \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-end=\"3541\" data-start=\"3538\"\u003e\n\n\u003ch3 data-end=\"3570\" data-start=\"3543\"\u003e MAIN BENEFITS\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-end=\"3695\" data-start=\"3573\"\u003e Counteracts yellowing caused by oxidation, frequent washing, smog, sun and heat \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\u003cli data-end=\"3695\" data-start=\"3573\"\u003e Keeps the shade cooler and “cleaner” on blondes\/greys\/whites \u003c\/li\u003e\n\n\u003cli data-end=\"3695\" data-start=\"3573\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Enhances bleached hair by highlighting highlights\u003c\/li\u003e\n\n \u003cli data-end=\"3695\" data-start=\"3573\"\u003eIt cleanses gently and helps leave hair looking better.\u003c\/li\u003e\n\n\u003cli data-end=\"3695\" data-start=\"3573\"\u003e Bright and tidy result, without complicated routines \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-end=\"4055\" data-start=\"4052\"\u003e\n\n\u003ch3 data-end=\"4075\" data-start=\"4057\"\u003e HOW TO USE\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-end=\"4142\" data-start=\"4079\"\u003e Wet your hair well. \u003c\/li\u003e\n\n\u003cli data-end=\"4142\" data-start=\"4079\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e (Optional) Wear disposable gloves: the pigments may lightly color your hands. \u003c\/li\u003e\n\n\u003cli data-end=\"4142\" data-start=\"4079\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Apply a small amount and massage evenly. \u003c\/li\u003e\n\n\u003cli data-end=\"4142\" data-start=\"4079\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Leave on for \u003cstrong data-end=\"4409\" data-start=\"4395\"\u003e2–5 minutes\u003c\/strong\u003e . \u003c\/li\u003e\n\n\u003cli data-end=\"4142\" data-start=\"4079\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Rinse thoroughly. \u003c\/li\u003e\n\n\u003cli data-end=\"4142\" data-start=\"4079\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Use \u003cstrong data-end=\"4561\" data-start=\"4536\"\u003e1–2 times a week\u003c\/strong\u003e alternating with a gentle\/frequent use shampoo.\u003c\/li\u003e\n\n\n\u003c\/ol\u003e","brand":"BHN S.R.L.","offers":[{"title":"1 Liter","offer_id":56001135706443,"sku":"CR355","price":29.0,"currency_code":"EUR","in_stock":true},{"title":"500ml","offer_id":56001135739211,"sku":"CR348","price":18.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/shampoo-antigiallo-1000.png?v=1764358268","url":"https:\/\/italiancrest.it\/en\/products\/crest-hair-shampoo-antigiallo-shampoo-neutralizzante-riflessi-gialli","provider":"Crest","version":"1.0","type":"link"}