{"title":"Cura dei Capelli","description":"\u003cp\u003eScopri la linea Cura dei Capelli CREST: shampoo professionali, lozioni e trattamenti mirati per detergere, idratare e valorizzare i capelli. Soluzioni Made in Italy per prenderti cura della cute e completare la tua routine quotidiana con prodotti styling e anticrespo.\u003c\/p\u003e","products":[{"product_id":"crest-hair-spray-hair-spray-eco-lacca-professionale-tenuta-forte","title":"Eco Hair Spray – Professional Strong Hold Hairspray","description":"\u003ch2 data-start=\"620\" data-end=\"645\"\u003e What you need to know about the product\u003c\/h2\u003e\n\n \u003cp data-start=\"646\" data-end=\"960\"\u003eHair Spray Eco is a professional hairspray designed to set styles with \u003cstrong data-start=\"722\" data-end=\"738\"\u003estrong hold\u003c\/strong\u003e and keep your look stable for hours. It's ideal for any situation requiring control: quiffs, blow-drying and brushing, volume at the roots, side parts, or structured looks that need to stay put even with humidity or movement.\u003c\/p\u003e\n\n\u003cp data-start=\"962\" data-end=\"1287\"\u003e The fine mist allows for precise and even application: it builds easily (a little at a time) and dries quickly, leaving a clean finish. The hold is strong yet manageable: it sets and stabilizes without creating a \"helmet\" effect when used correctly, and makes styles last longer throughout the day.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1289\" data-end=\"1311\"\u003e Who is it suitable for?\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1314\" data-end=\"1361\"\u003e Those who want strong fastening and long life\u003c\/li\u003e\n\n\u003cli data-start=\"1314\" data-end=\"1361\"\u003e Structured looks or volumes that tend to “fall”\u003c\/li\u003e\n\n\u003cli data-start=\"1314\" data-end=\"1361\"\u003e Hair that is sensitive to humidity and loses control\u003c\/li\u003e\n\n\u003cli data-start=\"1314\" data-end=\"1361\"\u003e Professional use in barbershops or for “clean” home styling\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch3 data-start=\"1537\" data-end=\"1567\"\u003e What results are obtained?\u003c\/h3\u003e\n\n \u003cp data-start=\"1568\" data-end=\"1744\"\u003eMore stable and long-lasting styling, with greater control over volume and direction. The look remains neat and defined, with a professional finish and good resistance to humidity.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1746\" data-end=\"1767\"\u003e Why choose it\u003c\/h3\u003e\n\n\u003cp data-start=\"1768\" data-end=\"1970\"\u003e Because it offers strong hold without sacrificing cleanliness and precision: the fine mist helps to distribute the product evenly and build the hold in layers, avoiding excesses and residues.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1972\" data-end=\"1991\"\u003e Sensory notes\u003c\/h3\u003e\n\n\u003cp data-start=\"1992\" data-end=\"2089\"\u003e Quick-drying dry spray. Fine, even mist. Clean, subtle scent.\u003c\/p\u003e\n\n\u003cp data-start=\"2091\" data-end=\"2119\"\u003e \u003cstrong data-start=\"2091\" data-end=\"2119\"\u003eKey points (summary)\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2122\" data-end=\"2158\"\u003e Professional strong hold hairspray\u003c\/li\u003e\n\n\u003cli data-start=\"2122\" data-end=\"2158\"\u003e It sets the styling for a long time and improves the duration of the volume.\u003c\/li\u003e\n\n\u003cli data-start=\"2122\" data-end=\"2158\"\u003e Fine mist: uniform and controlled application\u003c\/li\u003e\n\n\u003cli data-start=\"2122\" data-end=\"2158\"\u003e Dries quickly for a clean finish\u003c\/li\u003e\n\n\u003cli data-start=\"2122\" data-end=\"2158\"\u003e Ideal for structured looks and humidity resistance \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2384\" data-end=\"2387\"\u003e\n\n\u003ch3 data-start=\"2389\" data-end=\"2416\"\u003e MAIN BENEFITS\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2419\" data-end=\"2468\"\u003e Strong hold for stable and long-lasting styling\u003c\/li\u003e\n\n\u003cli data-start=\"2419\" data-end=\"2468\"\u003e It supports volume and definition, especially after blow-drying\u003c\/li\u003e\n\n\u003cli data-start=\"2419\" data-end=\"2468\"\u003e Helps control humidity and light frizz\u003c\/li\u003e\n\n \u003cli data-start=\"2419\" data-end=\"2468\"\u003eFine mist for even application\u003c\/li\u003e\n\n\u003cli data-start=\"2419\" data-end=\"2468\"\u003e Quick drying and clean finish\u003c\/li\u003e\n\n\u003cli data-start=\"2419\" data-end=\"2468\"\u003e Layerable: Build hold without weighing it down \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2736\" data-end=\"2739\"\u003e\n\n\u003ch3 data-start=\"2741\" data-end=\"2759\"\u003e HOW TO USE\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-start=\"2763\" data-end=\"2811\"\u003e Use on dry hair, once styling is complete.\u003c\/li\u003e\n\n\u003cli data-start=\"2763\" data-end=\"2811\"\u003e Shake and spray from 20–30 cm away.\u003c\/li\u003e\n\n\u003cli data-start=\"2763\" data-end=\"2811\"\u003e Apply in short bursts, building up gradually.\u003c\/li\u003e\n\n\u003cli data-start=\"2763\" data-end=\"2811\"\u003e For more volume, lift the roots and spray lightly at the base.\u003c\/li\u003e\n\n\u003cli data-start=\"2763\" data-end=\"2811\"\u003e For a stronger hold on specific areas, apply a second targeted layer.\u003cbr data-start=\"3073\" data-end=\"3076\"\u003e Tip: Avoid spraying too close to avoid wetting the hair and maintain a clean finish.\u003c\/li\u003e\n\n\n\u003c\/ol\u003e","brand":"BHN S.R.L.","offers":[{"title":"Eco Hair Spray","offer_id":55968378716491,"sku":"CR194","price":21.0,"currency_code":"EUR","in_stock":true},{"title":"Hair Spray - Strong Hold","offer_id":56249563906379,"sku":"CR965","price":21.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/lacca_ecologica.png?v=1763990121"},{"product_id":"crest-hair-shine-spray-lucidante-anti-crespo-tenuta-media","title":"Hair Shine Spray – Medium-Hold Anti-Frizz Shine Spray","description":"\u003ch2 data-end=\"656\" data-start=\"631\"\u003e What you need to know about the product\u003c\/h2\u003e\n\n \u003cp data-end=\"942\" data-start=\"657\"\u003eFix Strong Mousse is a fixing mousse designed for those who want a more stable and long-lasting style, with \u003cstrong data-end=\"776\" data-start=\"760\"\u003estrong hold\u003c\/strong\u003e and volume support. It's ideal for adding structure, control, and definition to modern looks, especially when hair tends to lose shape throughout the day.\u003c\/p\u003e\n\n\u003cp data-end=\"1280\" data-start=\"944\"\u003e Unlike a \"volumizing only\" mousse, this formula works as a true hold product: it holds styling from root to tip, helps control unruly strands, and maintains a neat, organized look without overly stiffening. The finish remains clean and professional, with a controlled yet natural effect.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1304\" data-start=\"1282\"\u003e Who is it suitable for?\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-end=\"1361\" data-start=\"1307\"\u003e Fine or normal hair that loses volume easily\u003c\/li\u003e\n\n\u003cli data-end=\"1361\" data-start=\"1307\"\u003e Who wants a mousse with strong hold (not just “light”)\u003c\/li\u003e\n\n\u003cli data-end=\"1361\" data-start=\"1307\"\u003e Structured looks: quiff, brushing, controlled waves, volume at the roots\u003c\/li\u003e\n\n\u003cli data-end=\"1361\" data-start=\"1307\"\u003e Those who use a hair dryer\/brush or diffuser and want longer lasting hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch3 data-end=\"1588\" data-start=\"1558\"\u003e What results are obtained?\u003c\/h3\u003e\n\n \u003cp data-end=\"1781\" data-start=\"1589\"\u003eMore stable volume and sharper definition, with hair that stays in shape longer. Greater control of the strands, less styling \"collapse,\" and a clean finish without weighing down.\u003c\/p\u003e\n\n\u003ch3 data-end=\"1804\" data-start=\"1783\"\u003e Why choose it\u003c\/h3\u003e\n\n\u003cp data-end=\"2039\" data-start=\"1805\"\u003e Because it combines two common needs: volume and hold. It's the perfect choice when you want a more solid base before drying or when you need a strong hold without immediately switching to heavier products like gel or wax.\u003c\/p\u003e\n\n\u003ch3 data-end=\"2060\" data-start=\"2041\"\u003e Sensory notes\u003c\/h3\u003e\n\n\u003cp data-end=\"2220\" data-start=\"2061\"\u003e Compact foam and easy to dose. It spreads well and dries evenly. It feels clean and doesn't feel sticky when used in the right amount.\u003c\/p\u003e\n\n\u003cp data-end=\"2250\" data-start=\"2222\"\u003e \u003cstrong data-end=\"2250\" data-start=\"2222\"\u003eKey points (summary)\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-end=\"2286\" data-start=\"2253\"\u003e Strong hold fixing mousse\u003c\/li\u003e\n\n\u003cli data-end=\"2286\" data-start=\"2253\"\u003e Maintains volume and definition longer\u003c\/li\u003e\n\n\u003cli data-end=\"2286\" data-start=\"2253\"\u003e Greater control over flyaways and structured looks\u003c\/li\u003e\n\n\u003cli data-end=\"2286\" data-start=\"2253\"\u003e Clean and professional finish, without weighing down\u003c\/li\u003e\n\n\u003cli data-end=\"2286\" data-start=\"2253\"\u003e Ideal with hairdryer, brush or diffuser \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-end=\"2493\" data-start=\"2490\"\u003e\n\n\u003ch3 data-end=\"2522\" data-start=\"2495\"\u003e MAIN BENEFITS\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-end=\"2568\" data-start=\"2525\"\u003e Strong hold for longer-lasting styling\u003c\/li\u003e\n\n \u003cli data-end=\"2568\" data-start=\"2525\"\u003eIt supports volume, especially at the roots\u003c\/li\u003e\n\n\u003cli data-end=\"2568\" data-start=\"2525\"\u003e Improves definition and control of the look\u003c\/li\u003e\n\n\u003cli data-end=\"2568\" data-start=\"2525\"\u003e Helps manage flyaways and maintain shape\u003c\/li\u003e\n\n\u003cli data-end=\"2568\" data-start=\"2525\"\u003e Clean finish, without stickiness if used well\u003c\/li\u003e\n\n\u003cli data-end=\"2568\" data-start=\"2525\"\u003e Excellent pre-drying base for professional results \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-end=\"2832\" data-start=\"2829\"\u003e\n\n\u003ch3 data-end=\"2852\" data-start=\"2834\"\u003e HOW TO USE\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-end=\"2880\" data-start=\"2856\"\u003e Shake the bottle well.\u003c\/li\u003e\n\n\u003cli data-end=\"2880\" data-start=\"2856\"\u003e On clean, towel-dried hair, dispense a small amount of mousse into your palm.\u003c\/li\u003e\n\n\u003cli data-end=\"2880\" data-start=\"2856\"\u003e Distribute evenly through roots and lengths.\u003c\/li\u003e\n\n\u003cli data-end=\"2880\" data-start=\"2856\"\u003e Proceed with a hairdryer and brush for volume\/shape, or dry naturally\/diffuser for definition.\u003c\/li\u003e\n\n\u003cli data-end=\"2880\" data-start=\"2856\"\u003e If you need more hold, add a small amount only to the critical areas, avoiding excess.\u003c\/li\u003e\n\n\n\u003c\/ol\u003e","brand":"BHN S.R.L.","offers":[{"title":"Default Title","offer_id":55968483344715,"sku":"CR187","price":19.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/hairshine.png?v=1763991308"},{"product_id":"crest-fix-strong-mousse-mousse-fissativa-forte-volume-definizione","title":"Fix Strong Mousse – Strong Fixative Mousse for Volume and Definition","description":"\u003ch2 data-start=\"631\" data-end=\"656\"\u003e What you need to know about the product\u003c\/h2\u003e\n\n \u003cp data-start=\"657\" data-end=\"942\"\u003eFix Strong Mousse is a fixing mousse designed for those who want a more stable and long-lasting style, with \u003cstrong data-start=\"760\" data-end=\"776\"\u003estrong hold\u003c\/strong\u003e and volume support. It's ideal for adding structure, control, and definition to modern looks, especially when hair tends to lose shape throughout the day.\u003c\/p\u003e\n\n\u003cp data-start=\"944\" data-end=\"1280\"\u003e Unlike a \"volumizing only\" mousse, this formula works as a true hold product: it holds styling from root to tip, helps control unruly strands, and maintains a neat, organized look without overly stiffening. The finish remains clean and professional, with a controlled yet natural effect.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1282\" data-end=\"1304\"\u003e Who is it suitable for?\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1307\" data-end=\"1361\"\u003e Fine or normal hair that loses volume easily\u003c\/li\u003e\n\n\u003cli data-start=\"1307\" data-end=\"1361\"\u003e Who wants a mousse with strong hold (not just “light”)\u003c\/li\u003e\n\n\u003cli data-start=\"1307\" data-end=\"1361\"\u003e Structured looks: quiff, brushing, controlled waves, volume at the roots\u003c\/li\u003e\n\n\u003cli data-start=\"1307\" data-end=\"1361\"\u003e Those who use a hair dryer\/brush or diffuser and want longer lasting hair\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch3 data-start=\"1558\" data-end=\"1588\"\u003e What results are obtained?\u003c\/h3\u003e\n\n \u003cp data-start=\"1589\" data-end=\"1781\"\u003eMore stable volume and sharper definition, with hair that stays in shape longer. Greater control of the strands, less styling \"collapse,\" and a clean finish without weighing down.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1783\" data-end=\"1804\"\u003e Why choose it\u003c\/h3\u003e\n\n\u003cp data-start=\"1805\" data-end=\"2039\"\u003e Because it combines two common needs: volume and hold. It's the perfect choice when you want a more solid base before drying or when you need a strong hold without immediately switching to heavier products like gel or wax.\u003c\/p\u003e\n\n\u003ch3 data-start=\"2041\" data-end=\"2060\"\u003e Sensory notes\u003c\/h3\u003e\n\n\u003cp data-start=\"2061\" data-end=\"2220\"\u003e Compact foam and easy to dose. It spreads well and dries evenly. It feels clean and doesn't feel sticky when used in the right amount.\u003c\/p\u003e\n\n\u003cp data-start=\"2222\" data-end=\"2250\"\u003e \u003cstrong data-start=\"2222\" data-end=\"2250\"\u003eKey points (summary)\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2253\" data-end=\"2286\"\u003e Strong hold fixing mousse\u003c\/li\u003e\n\n\u003cli data-start=\"2253\" data-end=\"2286\"\u003e Maintains volume and definition longer\u003c\/li\u003e\n\n\u003cli data-start=\"2253\" data-end=\"2286\"\u003e Greater control over flyaways and structured looks\u003c\/li\u003e\n\n\u003cli data-start=\"2253\" data-end=\"2286\"\u003e Clean and professional finish, without weighing down\u003c\/li\u003e\n\n\u003cli data-start=\"2253\" data-end=\"2286\"\u003e Ideal with hairdryer, brush or diffuser \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2490\" data-end=\"2493\"\u003e\n\n\u003ch3 data-start=\"2495\" data-end=\"2522\"\u003e MAIN BENEFITS\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2525\" data-end=\"2568\"\u003e Strong hold for longer-lasting styling\u003c\/li\u003e\n\n \u003cli data-start=\"2525\" data-end=\"2568\"\u003eIt supports volume, especially at the roots\u003c\/li\u003e\n\n\u003cli data-start=\"2525\" data-end=\"2568\"\u003e Improves definition and control of the look\u003c\/li\u003e\n\n\u003cli data-start=\"2525\" data-end=\"2568\"\u003e Helps manage flyaways and maintain shape\u003c\/li\u003e\n\n\u003cli data-start=\"2525\" data-end=\"2568\"\u003e Clean finish, without stickiness if used well\u003c\/li\u003e\n\n\u003cli data-start=\"2525\" data-end=\"2568\"\u003e Excellent pre-drying base for professional results \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2829\" data-end=\"2832\"\u003e\n\n\u003ch3 data-start=\"2834\" data-end=\"2852\"\u003e HOW TO USE\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-start=\"2856\" data-end=\"2880\"\u003e Shake the bottle well.\u003c\/li\u003e\n\n\u003cli data-start=\"2856\" data-end=\"2880\"\u003e On clean, towel-dried hair, dispense a small amount of mousse into your palm.\u003c\/li\u003e\n\n\u003cli data-start=\"2856\" data-end=\"2880\"\u003e Distribute evenly through roots and lengths.\u003c\/li\u003e\n\n\u003cli data-start=\"2856\" data-end=\"2880\"\u003e Proceed with a hairdryer and brush for volume\/shape, or dry naturally\/diffuser for definition.\u003c\/li\u003e\n\n\u003cli data-start=\"2856\" data-end=\"2880\"\u003e If you need more hold, add a small amount only to the critical areas, avoiding excess.\u003c\/li\u003e\n\n\n\u003c\/ol\u003e","brand":"BHN S.R.L.","offers":[{"title":"Default Title","offer_id":55968528040267,"sku":"CR632","price":16.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/fixstrongmousse.png?v=1763991597"},{"product_id":"crest-curl-define-mousse-mousse-definizione-ricci-anti-crespo","title":"Curl Define Mousse – Anti-Frizz Curl Defining Mousse","description":"\u003ch2 data-start=\"625\" data-end=\"650\"\u003e What you need to know about the product\u003c\/h2\u003e\n\n \u003cp data-start=\"651\" data-end=\"957\"\u003eCurl Define Mousse is a mousse designed to enhance curls and waves with a modern result: defined, bouncy, and tidy curls, without the \"crunchy\" effect. It works on two fronts: it improves the shape and separation of the strands and helps control frizz, maintaining a natural, clean movement.\u003c\/p\u003e\n\n\u003cp data-start=\"959\" data-end=\"1278\"\u003e It's ideal when you want definition and volume without weighing it down, especially on curly or wavy hair that tends to swell or lose shape after a few hours. The lightweight texture is easy to apply: it dries evenly and leaves hair soft to the touch, with a natural hold that lasts all day.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1280\" data-end=\"1302\"\u003e Who is it suitable for?\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1305\" data-end=\"1343\"\u003e Curly or wavy hair (also unisex)\u003c\/li\u003e\n\n\u003cli data-start=\"1305\" data-end=\"1343\"\u003e For those who want more defined and less frizzy curls\u003c\/li\u003e\n\n\u003cli data-start=\"1305\" data-end=\"1343\"\u003e Those looking for natural volume without weighing it down\u003c\/li\u003e\n\n\u003cli data-start=\"1305\" data-end=\"1343\"\u003e Who doesn't like stiff gels or sticky finishes?\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch3 data-start=\"1488\" data-end=\"1518\"\u003e What results are obtained?\u003c\/h3\u003e\n\n\u003cp data-start=\"1519\" data-end=\"1691\"\u003e More defined and organized curls, with greater elasticity and a cleaner texture. Volume remains natural and frizz is more controlled, with a soft and flexible finish.\u003c\/p\u003e\n\n \u003ch3 data-start=\"1693\" data-end=\"1714\"\u003eWhy choose it\u003c\/h3\u003e\n\n\u003cp data-start=\"1715\" data-end=\"1937\"\u003e Because it defines without stiffening: it's the perfect choice if you want a premium, well-groomed yet natural curly look that maintains movement and softness. It also works well in simple routines: just a few steps, instant results.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1939\" data-end=\"1958\"\u003e Sensory notes\u003c\/h3\u003e\n\n\u003cp data-start=\"1959\" data-end=\"2089\"\u003e Light and airy foam, easy to work with. Dries without stickiness and leaves hair soft. Fresh and clean scent.\u003c\/p\u003e\n\n\u003cp data-start=\"2091\" data-end=\"2119\"\u003e \u003cstrong data-start=\"2091\" data-end=\"2119\"\u003eKey points (summary)\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2122\" data-end=\"2160\"\u003e Anti-frizz curl defining mousse\u003c\/li\u003e\n\n\u003cli data-start=\"2122\" data-end=\"2160\"\u003e Defines and separates locks without stiffness\u003c\/li\u003e\n\n\u003cli data-start=\"2122\" data-end=\"2160\"\u003e Helps control frizz and maintains elasticity\u003c\/li\u003e\n\n\u003cli data-start=\"2122\" data-end=\"2160\"\u003e Natural volume and soft finish\u003c\/li\u003e\n\n\u003cli data-start=\"2122\" data-end=\"2160\"\u003e Ideal for curls and waves, even for frequent use \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2357\" data-end=\"2360\"\u003e\n\n\u003ch3 data-start=\"2362\" data-end=\"2389\"\u003e MAIN BENEFITS\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2392\" data-end=\"2433\"\u003e Defines curls and waves naturally\u003c\/li\u003e\n\n\u003cli data-start=\"2392\" data-end=\"2433\"\u003e Reduces frizz and puffiness, improving the look's neatness and cleanliness\u003c\/li\u003e\n\n\u003cli data-start=\"2392\" data-end=\"2433\"\u003e Adds elasticity and movement, without a “crunchy” effect\u003c\/li\u003e\n\n\u003cli data-start=\"2392\" data-end=\"2433\"\u003e Gives light volume, without weighing it down\u003c\/li\u003e\n\n\u003cli data-start=\"2392\" data-end=\"2433\"\u003e Dries without sticking and leaves hair soft\u003c\/li\u003e\n\n\u003cli data-start=\"2392\" data-end=\"2433\"\u003e Also perfect in combination with curl cream or leave-in \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2722\" data-end=\"2725\"\u003e\n\n\u003ch3 data-start=\"2727\" data-end=\"2745\"\u003e HOW TO USE\u003c\/h3\u003e\n\n\u003col\u003e\n\n \u003cli data-start=\"2749\" data-end=\"2773\"\u003eShake the bottle well.\u003c\/li\u003e\n\n\u003cli data-start=\"2749\" data-end=\"2773\"\u003e On clean, towel-dried hair, dispense a small amount of mousse (only increase if your hair is long).\u003c\/li\u003e\n\n\u003cli data-start=\"2749\" data-end=\"2773\"\u003e Distribute through the lengths and ends, working strand by strand.\u003c\/li\u003e\n\n\u003cli data-start=\"2749\" data-end=\"2773\"\u003e Define the curl with the “scrunch” technique (tighten from the bottom up).\u003c\/li\u003e\n\n\u003cli data-start=\"2749\" data-end=\"2773\"\u003e Air dry or diffuse at low\/medium temperature.\u003cbr data-start=\"3097\" data-end=\"3100\"\u003e For more definition, combine with a curl cream; for more volume, apply closer to the roots.\u003c\/li\u003e\n\n\n\u003c\/ol\u003e","brand":"BHN S.R.L.","offers":[{"title":"Default Title","offer_id":55968561594699,"sku":"CR625","price":16.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/curlydefine.png?v=1767806708"},{"product_id":"crest-hair-shampoo-vitalizzante-shampoo-energizzante-uso-quotidiano","title":"Hair Vitalizing Shampoo – Energizing Shampoo for Daily Use","description":"\u003cp\u003e\u003c\/p\u003e\n\n\u003ch2 data-start=\"623\" data-end=\"648\"\u003e What you need to know about the product\u003c\/h2\u003e\n\n\u003cp data-start=\"649\" data-end=\"944\"\u003e Vitalizing Hair Shampoo is an energizing shampoo designed for those seeking a daily cleanser that's light and comfortable. It cleanses gently yet effectively, refreshing the scalp and leaving hair feeling more vibrant, with a deeply cleansed feel without the added weight.\u003c\/p\u003e\n\n \u003cp data-start=\"946\" data-end=\"1283\"\u003eIt's ideal as an everyday shampoo, especially if you wash your hair frequently or if you have normal to fine hair that tends to fall flat. The formula is designed to respect the scalp, leaving it feeling energized and clean, while light conditioning ingredients help maintain softness and manageability without weighing it down.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1285\" data-end=\"1309\"\u003e Texture and feel\u003c\/h3\u003e\n\n\u003cp data-start=\"1310\" data-end=\"1456\"\u003e Fluid shampoo, easy to apply. Soft lather and quick rinsing. Fresh, masculine, and clean scent, perfect for everyday use.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1458\" data-end=\"1487\"\u003e How to use it in 10 seconds\u003c\/h3\u003e\n\n\u003cp data-start=\"1488\" data-end=\"1647\"\u003e Apply a small amount to wet hair, massage thoroughly, especially into the scalp, and rinse thoroughly. Repeat if necessary.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1649\" data-end=\"1681\"\u003e How long does it last \/ when is it noticed?\u003c\/h3\u003e\n\n\u003cp data-start=\"1682\" data-end=\"1862\"\u003e The sensation of freshness and lightness is immediate. With regular use, it helps keep hair clean and manageable without weighing it down, ideal for daily or frequent washing.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1864\" data-end=\"1886\"\u003e Who is it suitable for?\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1889\" data-end=\"1941\"\u003e Normal or fine hair, which tends to flatten\u003c\/li\u003e\n\n \u003cli data-start=\"1889\" data-end=\"1941\"\u003eFor those who want a fresh and energizing shampoo, not heavy\u003c\/li\u003e\n\n\u003cli data-start=\"1889\" data-end=\"1941\"\u003e Men who wash their hair every day or almost every day\u003c\/li\u003e\n\n\u003cli data-start=\"1889\" data-end=\"1941\"\u003e Barber or home-care routine such as daily shampoo\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch3 data-start=\"2119\" data-end=\"2149\"\u003e What results are obtained?\u003c\/h3\u003e\n\n\u003cp data-start=\"2150\" data-end=\"2304\"\u003e Clean, light, and more vital hair, with a fresher and more toned scalp. Greater sense of order and cleanliness, without a \"flat\" effect.\u003c\/p\u003e\n\n\u003ch3 data-start=\"2306\" data-end=\"2327\"\u003e Why choose it\u003c\/h3\u003e\n\n\u003cp data-start=\"2328\" data-end=\"2525\"\u003e Because it combines gentle cleansing with an energizing effect: it cleanses without attacking, refreshes the scalp and keeps hair soft and easy to comb, with a lightness ideal for everyday use.\u003c\/p\u003e\n\n\u003cp data-start=\"2527\" data-end=\"2555\"\u003e \u003cstrong data-start=\"2527\" data-end=\"2555\"\u003eKey points (summary)\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2558\" data-end=\"2615\"\u003e Vitalizing and energizing shampoo for daily use\u003c\/li\u003e\n\n\u003cli data-start=\"2558\" data-end=\"2615\"\u003e Gently cleanses hair and scalp\u003c\/li\u003e\n\n\u003cli data-start=\"2558\" data-end=\"2615\"\u003e Feeling of freshness and tone\u003c\/li\u003e\n\n\u003cli data-start=\"2558\" data-end=\"2615\"\u003e Clean, light and vital hair without weighing it down\u003c\/li\u003e\n\n\u003cli data-start=\"2558\" data-end=\"2615\"\u003e Ideal for normal or fine hair \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2800\" data-end=\"2803\"\u003e\n\n\u003ch3 data-start=\"2805\" data-end=\"2832\"\u003e MAIN BENEFITS\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2835\" data-end=\"2890\"\u003e Gentle yet effective cleansing for frequent washing\u003c\/li\u003e\n\n\u003cli data-start=\"2835\" data-end=\"2890\"\u003e Feeling of freshness and deep cleansing\u003c\/li\u003e\n\n\u003cli data-start=\"2835\" data-end=\"2890\"\u003e More toned and revitalized skin\u003c\/li\u003e\n\n \u003cli data-start=\"2835\" data-end=\"2890\"\u003eSoft and easy to comb hair without weighing it down\u003c\/li\u003e\n\n\u003cli data-start=\"2835\" data-end=\"2890\"\u003e Ideal for normal or fine hair that tends to flatten \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"3101\" data-end=\"3104\"\u003e\n\n\u003ch3 data-start=\"3106\" data-end=\"3124\"\u003e HOW TO USE\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-start=\"3128\" data-end=\"3169\"\u003e Wet hair and scalp thoroughly.\u003c\/li\u003e\n\n\u003cli data-start=\"3128\" data-end=\"3169\"\u003e Apply a small amount of shampoo.\u003c\/li\u003e\n\n\u003cli data-start=\"3128\" data-end=\"3169\"\u003e Massage carefully, especially on the scalp.\u003c\/li\u003e\n\n\u003cli data-start=\"3128\" data-end=\"3169\"\u003e Rinse thoroughly.\u003c\/li\u003e\n\n\u003cli data-start=\"3128\" data-end=\"3169\"\u003e If necessary, repeat the application.\u003c\/li\u003e\n\n\u003cli data-start=\"3128\" data-end=\"3169\"\u003e Can be used daily or as needed. \u003c\/li\u003e\n\n\n\u003c\/ol\u003e\n\n\u003ch1 data-start=\"263\" data-end=\"419\"\u003e\u003c\/h1\u003e","brand":"BHN S.R.L.","offers":[{"title":"1000ml","offer_id":55997239689547,"sku":"CR471","price":29.0,"currency_code":"EUR","in_stock":true},{"title":"500ml","offer_id":55997239722315,"sku":"CR519","price":18.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/shampoo-vitality-1000.png?v=1764315201"},{"product_id":"crest-hair-shampoo-antiforfora-shampoo-purificante-cute-anti-forfora","title":"Anti-Dandruff Hair Shampoo – Purifying Shampoo for Scalp with Dandruff","description":"\u003ch2 data-start=\"649\" data-end=\"674\"\u003e What you need to know about the product\u003c\/h2\u003e\n\n\u003cp data-start=\"675\" data-end=\"1042\"\u003e When the scalp is dandruff-prone and itchy, it often feels like you're never really \"right\": visible flaking, discomfort, and hair that quickly loses its freshness. Anti-Dandruff Hair Shampoo is a professional shampoo designed to \u003cstrong data-start=\"929\" data-end=\"962\"\u003epurify the scalp\u003c\/strong\u003e and help \u003cstrong data-start=\"975\" data-end=\"1006\"\u003ereduce visible dandruff\u003c\/strong\u003e , improving scalp comfort.\u003c\/p\u003e\n\n\u003cp data-start=\"1044\" data-end=\"1396\"\u003e The formula is designed to offer an effective yet not overly aggressive cleansing action: it cleanses and rebalances, facilitating the elimination of flaking and counteracting the environment that promotes it. The result is cleaner skin and tidier, lighter, and fresher hair for longer, both in the barbershop\/salon and in your at-home routine.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1398\" data-end=\"1422\"\u003e Texture and feel\u003c\/h3\u003e\n\n \u003cp data-start=\"1423\" data-end=\"1592\"\u003eFluid texture, easy to apply. Soft, not too heavy foam, quick rinsing. Fresh, clean scent, leaving skin feeling lighter and purified.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1594\" data-end=\"1623\"\u003e How to use it in 10 seconds\u003c\/h3\u003e\n\n\u003cp data-start=\"1624\" data-end=\"1798\"\u003e Apply a small amount to wet scalp, massage with your fingertips, focusing on areas most prone to dandruff, leave on for a few minutes and rinse thoroughly.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1800\" data-end=\"1832\"\u003e How long does it last \/ when is it noticed?\u003c\/h3\u003e\n\n\u003cp data-start=\"1833\" data-end=\"2056\"\u003e The feeling of cleanliness and comfort may improve from the first few applications. To maintain more stable results, regular use \u003cstrong data-start=\"1979\" data-end=\"2004\"\u003e2–3 times a week\u003c\/strong\u003e is recommended, alternating with a gentle shampoo if necessary.\u003c\/p\u003e\n\n\u003ch3 data-start=\"2058\" data-end=\"2080\"\u003e Who is it suitable for?\u003c\/h3\u003e\n\n \u003cp data-start=\"2081\" data-end=\"2309\"\u003eFor scalps with \u003cstrong data-start=\"2094\" data-end=\"2111\"\u003edry dandruff\u003c\/strong\u003e or a light presence of \u003cstrong data-start=\"2134\" data-end=\"2152\"\u003eoily dandruff\u003c\/strong\u003e , for those who experience \u003cstrong data-start=\"2170\" data-end=\"2210\"\u003eitching, irritation or flaking\u003c\/strong\u003e , and for those looking for a purifying but balanced product, also suitable for continuous periodic use.\u003c\/p\u003e\n\n\u003ch3 data-start=\"2311\" data-end=\"2341\"\u003e What results are obtained?\u003c\/h3\u003e\n\n\u003cp data-start=\"2342\" data-end=\"2524\"\u003e Visible dandruff is more controlled, the scalp is purified and comfortable, and discomfort is reduced. Hair is cleaner, lighter, and fresher, with an overall more orderly appearance.\u003c\/p\u003e\n\n\u003ch3 data-start=\"2526\" data-end=\"2547\"\u003e Why choose it\u003c\/h3\u003e\n\n\u003cp data-start=\"2548\" data-end=\"2767\"\u003e Because it combines \u003cstrong data-start=\"2562\" data-end=\"2598\"\u003eanti-dandruff and purifying action\u003c\/strong\u003e with a cleansing formula designed to respect the scalp: it is a professional solution, easy to integrate, useful both for targeted treatment and maintenance.\u003c\/p\u003e\n\n\u003cp data-start=\"2769\" data-end=\"2797\"\u003e \u003cstrong data-start=\"2769\" data-end=\"2797\"\u003eKey points (summary)\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2800\" data-end=\"2849\"\u003e Professional and purifying anti-dandruff shampoo\u003c\/li\u003e\n\n \u003cli data-start=\"2800\" data-end=\"2849\"\u003eHelps reduce visible dandruff and itching\u003c\/li\u003e\n\n\u003cli data-start=\"2800\" data-end=\"2849\"\u003e Rebalancing action on the skin, without excessive aggression\u003c\/li\u003e\n\n\u003cli data-start=\"2800\" data-end=\"2849\"\u003e Clean, light and fresh hair for longer\u003c\/li\u003e\n\n\u003cli data-start=\"2800\" data-end=\"2849\"\u003e Recommended use 2–3 times a week, alternating with gentle shampoo \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"3091\" data-end=\"3094\"\u003e\n\n\u003ch3 data-start=\"3096\" data-end=\"3123\"\u003e 4️⃣ MAIN BENEFITS\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"3126\" data-end=\"3167\"\u003e Helps visibly reduce dandruff\u003c\/li\u003e\n\n\u003cli data-start=\"3126\" data-end=\"3167\"\u003e Purifies and cleanses the scalp\u003c\/li\u003e\n\n\u003cli data-start=\"3126\" data-end=\"3167\"\u003e Reduces itching and skin discomfort\u003c\/li\u003e\n\n\u003cli data-start=\"3126\" data-end=\"3167\"\u003e Leaves hair tidier, lighter and fresher\u003c\/li\u003e\n\n\u003cli data-start=\"3126\" data-end=\"3167\"\u003e Suitable for both salon\/barber and home routines \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"3363\" data-end=\"3366\"\u003e\n\n\u003ch3 data-start=\"3368\" data-end=\"3386\"\u003e 5️⃣ HOW TO USE\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-start=\"3390\" data-end=\"3420\"\u003e Wet hair and scalp thoroughly.\u003c\/li\u003e\n\n\u003cli data-start=\"3390\" data-end=\"3420\"\u003e Apply a small amount of shampoo to the scalp and massage with your fingertips.\u003c\/li\u003e\n\n\u003cli data-start=\"3390\" data-end=\"3420\"\u003e Insist on the areas most prone to dandruff.\u003c\/li\u003e\n\n\u003cli data-start=\"3390\" data-end=\"3420\"\u003e Leave it to act for a few minutes.\u003c\/li\u003e\n\n\u003cli data-start=\"3390\" data-end=\"3420\"\u003e Rinse thoroughly.\u003c\/li\u003e\n\n\u003cli data-start=\"3390\" data-end=\"3420\"\u003e Use 2–3 times a week; alternate with gentle shampoo if necessary.\u003c\/li\u003e\n\n\n\u003c\/ol\u003e","brand":"BHN S.R.L.","offers":[{"title":"1 Liter","offer_id":55997255287115,"sku":"CR464","price":29.0,"currency_code":"EUR","in_stock":true},{"title":"500ml","offer_id":55997255319883,"sku":"CR533","price":18.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/shampoo-antiforfora-1000.png?v=1764315658"},{"product_id":"crest-vitality-lotion-lozione-vitalizzante-cute-capelli-indeboliti","title":"Vitality Lotion – Vitalizing Lotion for Weakened Scalp and Hair","description":"\u003ch2 data-start=\"649\" data-end=\"674\"\u003e What you need to know about the product\u003c\/h2\u003e\n\n\u003cp data-start=\"675\" data-end=\"950\"\u003e Vitality Lotion is a revitalizing lotion designed for those who want a more targeted routine for \u003cstrong data-start=\"766\" data-end=\"783\"\u003ethe scalp and roots\u003c\/strong\u003e . It tones and refreshes the scalp and helps improve the appearance of \u003cstrong data-start=\"867\" data-end=\"898\"\u003efine, tired, or thinning\u003c\/strong\u003e hair, for a feeling of greater strength and freshness.\u003c\/p\u003e\n\n\u003cp data-start=\"952\" data-end=\"1285\"\u003e It's ideal as a finishing touch after a specific shampoo (vitalizing\/anti-hair loss or other targeted treatment): it's applied directly to the scalp, works where needed, and doesn't require rinsing. With regular use, it helps keep the scalp more responsive and comfortable, and the hair looking neater at the root.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1287\" data-end=\"1311\"\u003e Texture and feel\u003c\/h3\u003e\n\n\u003cp data-start=\"1312\" data-end=\"1417\"\u003e A light, non-greasy liquid lotion. Leaves skin feeling fresh and lightly toned, without a heavy residue.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1419\" data-end=\"1448\"\u003e How to use it in 10 seconds\u003c\/h3\u003e\n\n \u003cp data-start=\"1449\" data-end=\"1631\"\u003eAfter shampooing, pat dry the excess water, apply to the scalp, section by section (especially in the most problematic areas), and massage with your fingertips for a few minutes. Do not rinse.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1633\" data-end=\"1665\"\u003e How long does it last \/ when is it noticed?\u003c\/h3\u003e\n\n\u003cp data-start=\"1666\" data-end=\"1836\"\u003e The sensation of freshness is immediate. For more lasting results, continuous use is recommended: daily or 2–3 times a week, depending on your needs.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1838\" data-end=\"1860\"\u003e Who is it suitable for?\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1863\" data-end=\"1903\"\u003e Weakened, thin or thinning hair\u003c\/li\u003e\n\n\u003cli data-start=\"1863\" data-end=\"1903\"\u003e Dull, lackluster or stressed skin\u003c\/li\u003e\n\n\u003cli data-start=\"1863\" data-end=\"1903\"\u003e Men who want a professional treatment that is easy to use at home\u003c\/li\u003e\n\n\u003cli data-start=\"1863\" data-end=\"1903\"\u003e Routine in combination with a revitalizing\/anti-hair loss shampoo\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch3 data-start=\"2087\" data-end=\"2117\"\u003e What results are obtained?\u003c\/h3\u003e\n\n\u003cp data-start=\"2118\" data-end=\"2240\"\u003e More toned and fresh skin and hair that appears more vital and structured at the base, with a practical and not burdensome routine.\u003c\/p\u003e\n\n\u003ch3 data-start=\"2242\" data-end=\"2263\"\u003e Why choose it\u003c\/h3\u003e\n\n\u003cp data-start=\"2264\" data-end=\"2453\"\u003e Because it's a targeted treatment that's easy to integrate: it works on the scalp, isn't greasy, doesn't weigh down, and is perfect for completing a routine for fine or thinning hair.\u003c\/p\u003e\n\n \u003cp data-start=\"2455\" data-end=\"2483\"\u003e\u003cstrong data-start=\"2455\" data-end=\"2483\"\u003eKey points (summary)\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2486\" data-end=\"2547\"\u003e Vitalizing leave-in lotion for weakened scalp and hair\u003c\/li\u003e\n\n\u003cli data-start=\"2486\" data-end=\"2547\"\u003e Tones and refreshes the scalp\u003c\/li\u003e\n\n\u003cli data-start=\"2486\" data-end=\"2547\"\u003e Supports the appearance of thinning or fine hair\u003c\/li\u003e\n\n\u003cli data-start=\"2486\" data-end=\"2547\"\u003e Light texture: non-greasy and non-heavy\u003c\/li\u003e\n\n\u003cli data-start=\"2486\" data-end=\"2547\"\u003e Ideal in combination with revitalizing\/anti-hair loss shampoo \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"2749\" data-end=\"2752\"\u003e\n\n\u003ch3 data-start=\"2754\" data-end=\"2781\"\u003e MAIN BENEFITS\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2784\" data-end=\"2814\"\u003e Tones and refreshes the skin\u003c\/li\u003e\n\n\u003cli data-start=\"2784\" data-end=\"2814\"\u003e Supports the appearance of thin, tired or thinning hair\u003c\/li\u003e\n\n\u003cli data-start=\"2784\" data-end=\"2814\"\u003e Targeted treatment on skin and roots\u003c\/li\u003e\n\n\u003cli data-start=\"2784\" data-end=\"2814\"\u003e Light, non-greasy texture\u003c\/li\u003e\n\n\u003cli data-start=\"2784\" data-end=\"2814\"\u003e Simple routine: apply and leave on (no rinsing) \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"3012\" data-end=\"3015\"\u003e\n\n\u003ch3 data-start=\"3017\" data-end=\"3035\"\u003e HOW TO USE\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-start=\"3039\" data-end=\"3084\"\u003e After shampooing, pat dry excess water\u003c\/li\u003e\n\n\u003cli data-start=\"3039\" data-end=\"3084\"\u003e Apply the lotion directly to the skin, line by line.\u003c\/li\u003e\n\n\u003cli data-start=\"3039\" data-end=\"3084\"\u003e Focus on the thinnest or most critical areas.\u003c\/li\u003e\n\n\u003cli data-start=\"3039\" data-end=\"3084\"\u003e Massage with your fingertips for a few minutes.\u003c\/li\u003e\n\n\u003cli data-start=\"3039\" data-end=\"3084\"\u003e Do not rinse.\u003c\/li\u003e\n\n\u003cli data-start=\"3039\" data-end=\"3084\"\u003e Use consistently: daily or 2–3 times a week.\u003c\/li\u003e\n\n\n\u003c\/ol\u003e","brand":"BHN S.R.L.","offers":[{"title":"Default Title","offer_id":55999528239435,"sku":"CR211","price":29.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/lozione-vitality-100.png?v=1764343840"},{"product_id":"crest-hair-shampoo-purificante-shampoo-detossinante-cute-grassa","title":"Purifying Hair Shampoo – Detoxifying Shampoo for Oily Scalp","description":"\u003ch2 data-start=\"659\" data-end=\"684\"\u003e What you need to know about the product\u003c\/h2\u003e\n\n\u003cp data-start=\"685\" data-end=\"1061\"\u003e When the scalp is oily or impure, hair can quickly lose volume and become \"dirty,\" leaving it feeling heavy after just 1–2 days. Purifying Hair Shampoo is designed for this scenario: it's a professional shampoo that thoroughly cleanses, helps remove excess sebum, impurities, and product residue, and leaves hair and scalp feeling lighter and more manageable for longer.\u003c\/p\u003e\n\n\u003cp data-start=\"1063\" data-end=\"1410\"\u003e The formula is designed for targeted cleansing of the scalp: it helps normalize sebum secretion and deeply purify, making it ideal even when styling frequently and the scalp tends to \"burden.\" The result is a cleaner base, which improves the performance of subsequent products and the sensation of freshness.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1412\" data-end=\"1436\"\u003e Texture and feel\u003c\/h3\u003e\n\n \u003cp data-start=\"1437\" data-end=\"1580\"\u003eFluid texture, easy to spread; rich foam yet easy to rinse. Deeply cleansed and freshly light on the skin.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1582\" data-end=\"1611\"\u003e How to use it in 10 seconds\u003c\/h3\u003e\n\n\u003cp data-start=\"1612\" data-end=\"1798\"\u003e Apply primarily to the scalp: massage with your fingertips (hairline, nape of the neck, forehead), leave on for 1–2 minutes, and rinse thoroughly. Repeat if necessary.\u003c\/p\u003e\n\n\u003ch3 data-start=\"1800\" data-end=\"1832\"\u003e How long does it last \/ when is it noticed?\u003c\/h3\u003e\n\n\u003cp data-start=\"1833\" data-end=\"2052\"\u003e The sensation of cleanliness and lightness is immediate. With regular use, it helps maintain a more balanced scalp and reduce the perception of greasy hair \"too soon,\" especially if you frequently use waxes, pomades, and sprays.\u003c\/p\u003e\n\n\u003ch3 data-start=\"2054\" data-end=\"2076\"\u003e Who is it suitable for?\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2079\" data-end=\"2122\"\u003e Oily or impure skin, with excess sebum\u003c\/li\u003e\n\n\u003cli data-start=\"2079\" data-end=\"2122\"\u003e Hair that becomes greasy quickly and loses volume\u003c\/li\u003e\n\n\u003cli data-start=\"2079\" data-end=\"2122\"\u003e Those who frequently use styling products and want to eliminate build-up\u003c\/li\u003e\n\n\u003cli data-start=\"2079\" data-end=\"2122\"\u003e Barber or home-care routine oriented towards deep cleaning\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch3 data-start=\"2311\" data-end=\"2341\"\u003e What results are obtained?\u003c\/h3\u003e\n\n\u003cp data-start=\"2342\" data-end=\"2468\"\u003e Cleaner and lighter skin, hair visibly tidier and fresher for longer, with a less greasy and heavy sensation.\u003c\/p\u003e\n\n\u003ch3 data-start=\"2470\" data-end=\"2491\"\u003e Why choose it\u003c\/h3\u003e\n\n \u003cp data-start=\"2492\" data-end=\"2703\"\u003eBecause it targets the root cause (sebum and impurities) and integrates well into a modern routine: deep but controlled cleansing, ideal when styling is frequent and the scalp tends to become shiny quickly.\u003c\/p\u003e\n\n\u003cp data-start=\"2705\" data-end=\"2733\"\u003e \u003cstrong data-start=\"2705\" data-end=\"2733\"\u003eKey points (summary)\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2736\" data-end=\"2782\"\u003e Purifying shampoo for oily or impure scalp\u003c\/li\u003e\n\n\u003cli data-start=\"2736\" data-end=\"2782\"\u003e Removes sebum, impurities and styling residues\u003c\/li\u003e\n\n\u003cli data-start=\"2736\" data-end=\"2782\"\u003e Feeling of fresh and light skin for longer\u003c\/li\u003e\n\n\u003cli data-start=\"2736\" data-end=\"2782\"\u003e Ideal if you often use waxes\/ointments\/sprays\u003c\/li\u003e\n\n\u003cli data-start=\"2736\" data-end=\"2782\"\u003e Recommended use 2–3 times a week, alternating with gentle shampoo \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"3001\" data-end=\"3004\"\u003e\n\n\u003ch3 data-start=\"3006\" data-end=\"3033\"\u003e MAIN BENEFITS\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"3036\" data-end=\"3079\"\u003e Deep cleansing on oily\/impure skin\u003c\/li\u003e\n\n\u003cli data-start=\"3036\" data-end=\"3079\"\u003e Helps remove excess sebum and impurities\u003c\/li\u003e\n\n\u003cli data-start=\"3036\" data-end=\"3079\"\u003e Reduces the feeling of greasy hair “after a short while”\u003c\/li\u003e\n\n\u003cli data-start=\"3036\" data-end=\"3079\"\u003e Removes residues of waxes, ointments and sprays\u003c\/li\u003e\n\n\u003cli data-start=\"3036\" data-end=\"3079\"\u003e Fresher skin and tidier hair over time \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"3280\" data-end=\"3283\"\u003e\n\n\u003ch3 data-start=\"3285\" data-end=\"3303\"\u003e HOW TO USE\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-start=\"3307\" data-end=\"3355\"\u003e Wet your hair and scalp thoroughly.\u003c\/li\u003e\n\n\u003cli data-start=\"3307\" data-end=\"3355\"\u003e Apply a small amount to the skin.\u003c\/li\u003e\n\n\u003cli data-start=\"3307\" data-end=\"3355\"\u003e Massage with your fingertips, especially on the hairline, nape of the neck and forehead.\u003c\/li\u003e\n\n\u003cli data-start=\"3307\" data-end=\"3355\"\u003e Leave to act for 1–2 minutes.\u003c\/li\u003e\n\n\u003cli data-start=\"3307\" data-end=\"3355\"\u003e Rinse thoroughly.\u003c\/li\u003e\n\n \u003cli data-start=\"3307\" data-end=\"3355\"\u003eFrequency: 2–3 times a week or as needed; alternate with a gentler shampoo if using it long-term. \u003c\/li\u003e\n\n\n\u003c\/ol\u003e\n\n\u003chr data-start=\"3650\" data-end=\"3653\"\u003e","brand":"BHN S.R.L.","offers":[{"title":"1 L","offer_id":56000969245003,"sku":"CR488","price":29.0,"currency_code":"EUR","in_stock":true},{"title":"500ml","offer_id":56000969277771,"sku":"CR540","price":18.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/shampoo-purificante-1000.png?v=1764354627"},{"product_id":"crest-purify-lotion-lozione-purificante-cute-grassa-impura","title":"Purify Lotion – Purifying Lotion for Oily and Impure Skin","description":"\u003ch2 data-end=\"782\" data-start=\"757\"\u003e What you need to know about the product\u003c\/h2\u003e\n\n\u003cp data-end=\"1152\" data-start=\"783\"\u003e Crest Purify Lotion is a \u003cstrong data-end=\"841\" data-start=\"809\"\u003epurifying leave-in lotion\u003c\/strong\u003e designed for those with scalps that become shiny quickly or are prone to blemishes and light dandruff. It acts as a specific post-shampoo treatment: it helps \u003cstrong data-end=\"1028\" data-start=\"989\"\u003erebalance sebum production\u003c\/strong\u003e , improve the feeling of \"dirty scalp\" and provide deep and long-lasting freshness.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp data-end=\"1564\" data-start=\"1154\"\u003eIt's ideal for use with a purifying\/anti-dandruff shampoo: when used in combination, it enhances the cleansing action and promotes cleaner, more comfortable skin. The catalog describes it as an \u003cstrong data-end=\"1376\" data-start=\"1345\"\u003eintensive purifying serum\u003c\/strong\u003e with antiseptic\/purifying action and \u003cstrong data-end=\"1438\" data-start=\"1430\"\u003ethyme\u003c\/strong\u003e extract and \u003cstrong data-end=\"1471\" data-start=\"1441\"\u003eorange essential oil\u003c\/strong\u003e to support its skin-purifying and strengthening action.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"1590\" data-start=\"1566\"\u003e Texture and feel\u003c\/h3\u003e\n\n\u003cp data-end=\"1762\" data-start=\"1591\"\u003e Light, non-greasy liquid lotion: leaves skin feeling instantly refreshed and doesn't leave a heavy residue if used correctly.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"1793\" data-start=\"1764\"\u003e How to use it in 10 seconds\u003c\/h3\u003e\n\n \u003cp data-end=\"1992\" data-start=\"1794\"\u003eAfter shampooing and on towel-dried hair, apply directly to the scalp, section by section, then massage with your fingertips for a few minutes. \u003cstrong data-end=\"1954\" data-start=\"1933\"\u003eDo not rinse.\u003c\/strong\u003e\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"2026\" data-start=\"1994\"\u003e How long does it last \/ when is it noticed?\u003c\/h3\u003e\n\n\u003cp data-end=\"2207\" data-start=\"2027\"\u003e The sensation of freshness and cleanliness is immediately noticeable. Treatment: \u003cstrong data-end=\"2139\" data-start=\"2103\"\u003e3 times a week for 2–3 months\u003c\/strong\u003e ; maintenance: \u003cstrong data-end=\"2182\" data-start=\"2159\"\u003e2 times a week\u003c\/strong\u003e (catalogue instructions).\u003c\/p\u003e\n\n\u003ch3 data-end=\"2231\" data-start=\"2209\"\u003e Who is it suitable for?\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-end=\"2283\" data-start=\"2234\"\u003e Oily or impure skin that becomes shiny quickly\u003c\/li\u003e\n\n\u003cli data-end=\"2283\" data-start=\"2234\"\u003e Light dandruff or non-pathological flaking\u003c\/li\u003e\n\n\u003cli data-end=\"2283\" data-start=\"2234\"\u003e Itching\/discomfort and feeling of “heavy” skin even after washing\u003c\/li\u003e\n\n\u003cli data-end=\"2283\" data-start=\"2234\"\u003e Barbers and salons that want to offer a professional scalp treatment \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003ch3 data-end=\"2551\" data-start=\"2521\"\u003e What results are obtained?\u003c\/h3\u003e\n\n \u003cp data-end=\"2792\" data-start=\"2552\"\u003eLighter and more balanced skin, with a reduction in the sensation of excess sebum and greater comfort (less itching\/discomfort). Hair looks tidier because the skin appears cleaner for longer.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"2815\" data-start=\"2794\"\u003e Why choose it\u003c\/h3\u003e\n\n\u003cp data-end=\"3045\" data-start=\"2816\"\u003e Because it is a targeted and practical treatment: it works where it is needed (on the scalp), it is leave-in and can be easily integrated into the routine, especially when combined with a purifying\/anti-dandruff shampoo.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-end=\"3075\" data-start=\"3047\"\u003e \u003cstrong data-end=\"3075\" data-start=\"3047\"\u003eKey points (summary)\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-end=\"3171\" data-start=\"3078\"\u003e Leave-in purifying lotion for oily\/impure skin \u003c\/li\u003e\n\n\u003cli data-end=\"3171\" data-start=\"3078\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Helps rebalance sebum and improve skin comfort \u003c\/li\u003e\n\n\u003cli data-end=\"3171\" data-start=\"3078\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Refreshing and soothing action on itching\/mild discomfort \u003c\/li\u003e\n\n\u003cli data-end=\"3171\" data-start=\"3078\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Ideal in combination with purifying or anti-dandruff shampoo\u003c\/li\u003e\n\n\u003cli data-end=\"3171\" data-start=\"3078\"\u003e \n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003eUse in cycles + maintenance (3x\/week → 2x\/week) \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-end=\"3545\" data-start=\"3542\"\u003e\n\n\u003ch3 data-end=\"3574\" data-start=\"3547\"\u003e MAIN BENEFITS\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-end=\"3657\" data-start=\"3577\"\u003e Helps normalize excess sebum \u003c\/li\u003e\n\n\u003cli data-end=\"3657\" data-start=\"3577\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Improves oily\/impure skin and light dandruff \u003c\/li\u003e\n\n\u003cli data-end=\"3657\" data-start=\"3577\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Cooling effect and increased comfort (itching\/mild discomfort) \u003c\/li\u003e\n\n\u003cli data-end=\"3657\" data-start=\"3577\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Leave-in treatment: practical, without processing time \u003c\/li\u003e\n\n\u003cli data-end=\"3657\" data-start=\"3577\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Professional support in the barbershop\/salon and at home \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-end=\"4052\" data-start=\"4049\"\u003e\n\n\u003ch3 data-end=\"4072\" data-start=\"4054\"\u003e HOW TO USE\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-end=\"4199\" data-start=\"4076\"\u003e Wash your hair with a purifying or anti-dandruff shampoo and pat dry the excess water. \u003c\/li\u003e\n\n\u003cli data-end=\"4199\" data-start=\"4076\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Apply Purify Lotion directly to the skin, line by line, in the oiliest or most problematic areas. \u003c\/li\u003e\n\n\u003cli data-end=\"4199\" data-start=\"4076\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Massage for 2–3 minutes with your fingertips.\u003c\/li\u003e\n\n\u003cli data-end=\"4199\" data-start=\"4076\"\u003e \n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003cstrong data-end=\"4456\" data-start=\"4435\"\u003eDo not rinse.\u003c\/strong\u003e \n\n\u003c\/li\u003e\n\n\u003cli data-end=\"4199\" data-start=\"4076\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Frequency: 2–3 times a week (cycles) or as recommended by the barber; in the catalog: 3 times a week for 2–3 months, then 2 times a week for maintenance. \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ol\u003e","brand":"BHN S.R.L.","offers":[{"title":"Default Title","offer_id":56001022394699,"sku":"CR204","price":29.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/lozione-purify-100.png?v=1764355850"},{"product_id":"crest-hair-shampoo-uso-frequente-shampoo-capelli-delicato-lavaggi-quotidiani","title":"Hair Shampoo Frequent Use – Gentle Shampoo for Daily Washes","description":"\u003ch2 data-start=\"792\" data-end=\"817\"\u003e What you need to know about the product\u003c\/h2\u003e\n\n\u003cp data-start=\"818\" data-end=\"1151\"\u003e If you wash your hair almost every day, a shampoo that's too harsh can dry out your scalp and hair. Crest Hair Frequent Use Shampoo is designed specifically for daily or very frequent cleansing: \u003cstrong data-start=\"1020\" data-end=\"1054\"\u003eit cleanses well but remains gentle\u003c\/strong\u003e , leaving hair light and a comfortable scalp.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp data-start=\"1153\" data-end=\"1576\"\u003eIt's designed to remove \u003cstrong data-start=\"1178\" data-end=\"1223\"\u003esweat, pollution, and styling residue\u003c\/strong\u003e while respecting the hair fiber. The CREST catalog describes it as a shampoo that gently cleanses and hydrates, for soft, silky hair. It contains \u003cstrong data-start=\"1379\" data-end=\"1401\"\u003ewheat proteins\u003c\/strong\u003e that help protect and create a natural barrier. The formula contains \u003cstrong data-start=\"1471\" data-end=\"1507\"\u003enaturally derived surfactants\u003c\/strong\u003e obtained from renewable sources.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"1578\" data-end=\"1602\"\u003e Texture and feel\u003c\/h3\u003e\n\n\u003cp data-start=\"1603\" data-end=\"1836\"\u003e Fluid texture, easy to apply; soft (not excessive) foam and quick rinsing. Fresh and clean \"everyday\" fragrance; in the catalog: citrus with notes of lavender and musk.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"1838\" data-end=\"1867\"\u003e How to use it in 10 seconds\u003c\/h3\u003e\n\n \u003cp data-start=\"1868\" data-end=\"2074\"\u003eApply a small amount to wet hair, gently massage the scalp with your fingertips, and rinse thoroughly. Repeat if necessary (sports, heavy styling).\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"2076\" data-end=\"2108\"\u003e How long does it last \/ when is it noticed?\u003c\/h3\u003e\n\n\u003cp data-start=\"2109\" data-end=\"2322\"\u003e The result is immediately noticeable: clean, light hair. With frequent use, the goal is to maintain a truly clean feeling \u003cstrong data-start=\"2239\" data-end=\"2273\"\u003ewithout drying out or leaving hair feeling dry and matted\u003c\/strong\u003e over time.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"2324\" data-end=\"2346\"\u003e Who is it suitable for?\u003c\/h3\u003e\n\n\u003cp data-start=\"2347\" data-end=\"2610\"\u003e For those who wash their hair daily or almost daily, for those who play sports, and for those who can't tolerate overly degreasing shampoos but want effective cleansing. Suitable for normal to slightly dry hair; also excellent in the barbershop and at home.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"2612\" data-end=\"2642\"\u003e What results are obtained?\u003c\/h3\u003e\n\n\u003cp data-start=\"2643\" data-end=\"2794\"\u003e Softer, more manageable hair, cleaner and lighter, with a more comfortable skin even after repeated washing.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"2796\" data-end=\"2817\"\u003e Why choose it\u003c\/h3\u003e\n\n \u003cp data-start=\"2818\" data-end=\"3070\"\u003eBecause it combines daily cleansing and gentleness: gentle surfactants and light conditioners help cleanse without excessively depleting the hydrolipidic film, keeping hair soft and easy to comb.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"3072\" data-end=\"3100\"\u003e \u003cstrong data-start=\"3072\" data-end=\"3100\"\u003eKey points (summary)\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"3103\" data-end=\"3194\"\u003e Gentle shampoo for frequent\/daily washing \u003c\/li\u003e\n\n\u003cli data-start=\"3103\" data-end=\"3194\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Removes sweat, smog and styling residues without attacking \u003c\/li\u003e\n\n\u003cli data-start=\"3103\" data-end=\"3194\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Soft and light hair, more comfortable skin \u003c\/li\u003e\n\n\u003cli data-start=\"3103\" data-end=\"3194\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e With wheat proteins and natural surfactants (catalogue)\u003c\/li\u003e\n\n\u003cli data-start=\"3103\" data-end=\"3194\"\u003e Fresh \"daily\" fragrance; citrus with lavender and musk (catalogue) \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"3580\" data-end=\"3583\"\u003e\n\n\u003ch3 data-start=\"3585\" data-end=\"3612\"\u003e MAIN BENEFITS\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"3615\" data-end=\"3715\"\u003e Daily or very frequent cleansing without being aggressive \u003c\/li\u003e\n\n\u003cli data-start=\"3615\" data-end=\"3715\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Removes sweat, pollution and styling residue\u003c\/li\u003e\n\n\u003cli data-start=\"3615\" data-end=\"3715\"\u003e \n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003eClean, soft and light hair \u003c\/li\u003e\n\n\u003cli data-start=\"3615\" data-end=\"3715\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Respects the scalp even with daily use \u003c\/li\u003e\n\n\u003cli data-start=\"3615\" data-end=\"3715\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Delicate formula with “anti-stress from frequent washing” protection (catalogue) \u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"4069\" data-end=\"4072\"\u003e\n\n\u003ch3 data-start=\"4074\" data-end=\"4092\"\u003e HOW TO USE\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-start=\"4096\" data-end=\"4175\"\u003e Wet your hair and scalp thoroughly. \u003c\/li\u003e\n\n\u003cli data-start=\"4096\" data-end=\"4175\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Apply a small amount of shampoo. \u003c\/li\u003e\n\n\u003cli data-start=\"4096\" data-end=\"4175\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Gently massage the skin with your fingertips. \u003c\/li\u003e\n\n\u003cli data-start=\"4096\" data-end=\"4175\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Rinse thoroughly. \u003c\/li\u003e\n\n\u003cli data-start=\"4096\" data-end=\"4175\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Repeat if necessary (sweat or heavy styling). Also suitable for daily use.\u003c\/li\u003e\n\n\n\u003c\/ol\u003e","brand":"BHN S.R.L.","offers":[{"title":"500ml","offer_id":56001127055691,"sku":"CR526","price":23.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/shampoo_uso_frequente-500.png?v=1764358031"},{"product_id":"crest-hair-shampoo-antigiallo-shampoo-neutralizzante-riflessi-gialli","title":"Anti-Yellow Hair Shampoo – Neutralizing Shampoo for Yellow Highlights","description":"\u003ch2 data-end=\"797\" data-start=\"772\"\u003e What you need to know about the product\u003c\/h2\u003e\n\n \u003cp data-end=\"1218\" data-start=\"798\"\u003eCrest Hair Anti-Yellow Shampoo is a \u003cstrong data-end=\"862\" data-start=\"834\"\u003epurple-pigmented shampoo\u003c\/strong\u003e designed to \u003cstrong data-end=\"919\" data-start=\"876\"\u003eneutralize yellow and orange tones\u003c\/strong\u003e that can appear on blonde, bleached, gray, or white hair. When color tends to \"warm up\" due to oxidation, frequent washing, smog, sun, or heat, this shampoo helps restore the tone to a \u003cstrong data-end=\"1179\" data-start=\"1146\"\u003ecooler, cleaner, and brighter\u003c\/strong\u003e look.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-end=\"1503\" data-start=\"1220\"\u003e In addition to its corrective effect on highlights, it gently cleanses and helps keep hair softer and more well-groomed: the catalogue also indicates the presence of \u003cstrong data-end=\"1416\" data-start=\"1394\"\u003ewheat proteins\u003c\/strong\u003e (repairing\/barrier action) and \u003cstrong data-end=\"1466\" data-start=\"1449\"\u003ecitric acid\u003c\/strong\u003e (support for pH balancing).\u003c\/p\u003e\n\n\u003ch3 data-end=\"1529\" data-start=\"1505\"\u003e Texture and feel\u003c\/h3\u003e\n\n \u003cp data-end=\"1704\" data-start=\"1530\"\u003eFluid shampoo with purple pigmentation, a creamy lather and easy rinsing. A fresh, clean scent with a professional finish.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"1735\" data-start=\"1706\"\u003e How to use it in 10 seconds\u003c\/h3\u003e\n\n\u003cp data-end=\"1992\" data-start=\"1736\"\u003e Apply to wet hair and massage evenly. Leave on for \u003cstrong data-end=\"1823\" data-start=\"1809\"\u003e2–5 minutes\u003c\/strong\u003e , depending on the intensity of the yellow, and rinse thoroughly. Use \u003cstrong data-end=\"1916\" data-start=\"1891\"\u003e1–2 times a week\u003c\/strong\u003e , alternating with a gentle shampoo.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"2026\" data-start=\"1994\"\u003e How long does it last \/ when is it noticed?\u003c\/h3\u003e\n\n\u003cp data-end=\"2299\" data-start=\"2027\"\u003e The neutralizing effect is visible right from the wash and helps maintain a cooler tone between technical services. The ideal frequency is 1–2 times a week, adjusting the processing time (2–5 minutes) based on the result.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"2323\" data-start=\"2301\"\u003e Who is it suitable for?\u003c\/h3\u003e\n\n \u003cp data-end=\"2545\" data-start=\"2324\"\u003eFor \u003cstrong data-end=\"2346\" data-start=\"2336\"\u003eblonde\u003c\/strong\u003e hair (natural or colored), \u003cstrong data-end=\"2384\" data-start=\"2370\"\u003ebleached\u003c\/strong\u003e \/highlights\/balayage and for \u003cstrong data-end=\"2447\" data-start=\"2415\"\u003egray, salt and pepper or white\u003c\/strong\u003e hair that tends to yellow, especially on the lengths and ends.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"2577\" data-start=\"2547\"\u003e What results are obtained?\u003c\/h3\u003e\n\n\u003cp data-end=\"2760\" data-start=\"2578\"\u003e More controlled yellow\/orange highlights and a visually \u003cstrong data-end=\"2677\" data-start=\"2644\"\u003ecooler, cleaner, and brighter\u003c\/strong\u003e color. Hair looks more well-groomed and tidier.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"2783\" data-start=\"2762\"\u003e Why choose it\u003c\/h3\u003e\n\n\u003cp data-end=\"3052\" data-start=\"2784\"\u003e Because it's a targeted and simple solution for keeping blondes, grays, and whites “cleaner” over time: it neutralizes unwanted warm tones without changing the nature of the color, and it can be easily integrated into your weekly routine.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-end=\"3082\" data-start=\"3054\"\u003e \u003cstrong data-end=\"3082\" data-start=\"3054\"\u003eKey points (summary)\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n \u003cli data-end=\"3168\" data-start=\"3085\"\u003eAnti-yellow shampoo with \u003cstrong data-end=\"3126\" data-start=\"3108\"\u003epurple pigments\u003c\/strong\u003e \n\n\u003c\/li\u003e\n\n\u003cli data-end=\"3168\" data-start=\"3085\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Neutralizes \u003cstrong data-end=\"3212\" data-start=\"3192\"\u003eyellow\/orange\u003c\/strong\u003e reflections \n\n\u003c\/li\u003e\n\n\u003cli data-end=\"3168\" data-start=\"3085\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Ideal for blondes, bleached, gray and white hair \u003c\/li\u003e\n\n\u003cli data-end=\"3168\" data-start=\"3085\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Adjustable application time \u003cstrong data-end=\"3378\" data-start=\"3364\"\u003e2–5 minutes\u003c\/strong\u003e , use \u003cstrong data-end=\"3409\" data-start=\"3384\"\u003e1–2 times a week\u003c\/strong\u003e \n\n\u003c\/li\u003e\n\n\u003cli data-end=\"3168\" data-start=\"3085\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Fresh scent and professional finish \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-end=\"3541\" data-start=\"3538\"\u003e\n\n\u003ch3 data-end=\"3570\" data-start=\"3543\"\u003e MAIN BENEFITS\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-end=\"3695\" data-start=\"3573\"\u003e Counteracts yellowing caused by oxidation, frequent washing, smog, sun and heat \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\u003cli data-end=\"3695\" data-start=\"3573\"\u003e Keeps the shade cooler and “cleaner” on blondes\/greys\/whites \u003c\/li\u003e\n\n\u003cli data-end=\"3695\" data-start=\"3573\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Enhances bleached hair by highlighting highlights\u003c\/li\u003e\n\n \u003cli data-end=\"3695\" data-start=\"3573\"\u003eIt cleanses gently and helps leave hair looking better.\u003c\/li\u003e\n\n\u003cli data-end=\"3695\" data-start=\"3573\"\u003e Bright and tidy result, without complicated routines \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-end=\"4055\" data-start=\"4052\"\u003e\n\n\u003ch3 data-end=\"4075\" data-start=\"4057\"\u003e HOW TO USE\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-end=\"4142\" data-start=\"4079\"\u003e Wet your hair well. \u003c\/li\u003e\n\n\u003cli data-end=\"4142\" data-start=\"4079\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e (Optional) Wear disposable gloves: the pigments may lightly color your hands. \u003c\/li\u003e\n\n\u003cli data-end=\"4142\" data-start=\"4079\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Apply a small amount and massage evenly. \u003c\/li\u003e\n\n\u003cli data-end=\"4142\" data-start=\"4079\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Leave on for \u003cstrong data-end=\"4409\" data-start=\"4395\"\u003e2–5 minutes\u003c\/strong\u003e . \u003c\/li\u003e\n\n\u003cli data-end=\"4142\" data-start=\"4079\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Rinse thoroughly. \u003c\/li\u003e\n\n\u003cli data-end=\"4142\" data-start=\"4079\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Use \u003cstrong data-end=\"4561\" data-start=\"4536\"\u003e1–2 times a week\u003c\/strong\u003e alternating with a gentle\/frequent use shampoo.\u003c\/li\u003e\n\n\n\u003c\/ol\u003e","brand":"BHN S.R.L.","offers":[{"title":"1 Liter","offer_id":56001135706443,"sku":"CR355","price":29.0,"currency_code":"EUR","in_stock":true},{"title":"500ml","offer_id":56001135739211,"sku":"CR348","price":18.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/shampoo-antigiallo-1000.png?v=1764358268"},{"product_id":"crest-hair-glow-anticrespo-fluido-lucidante-anti-crespo-capelli-uomo","title":"Hair Glow Anti-Frizz – Leave-in Anti-Frizz Gloss Fluid","description":"\u003ch2 data-start=\"752\" data-end=\"777\"\u003e What you need to know about the product\u003c\/h2\u003e\n\n\u003cp data-start=\"778\" data-end=\"1124\"\u003e Frizzy hair, dry ends, and flyaways can ruin your style, especially in humid and hot conditions. Crest Hair Glow Anti-Frizz is a \u003cstrong data-start=\"924\" data-end=\"953\"\u003eleave-in shine fluid\u003c\/strong\u003e designed to finish: it helps tame frizz, \u003cstrong data-start=\"1002\" data-end=\"1014\"\u003esmooth\u003c\/strong\u003e the hair fiber, and add a clean shine, without weighing it down or leaving it greasy.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1126\" data-end=\"1428\"\u003e It's an ideal choice when you want a more refined and tidy look after styling or drying: it works especially on the lengths and ends, making hair softer and more manageable and helping protect it from dryness caused by external agents such as wind, smog, and humidity.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"1430\" data-end=\"1454\"\u003e Texture and feel\u003c\/h3\u003e\n\n \u003cp data-start=\"1455\" data-end=\"1645\"\u003eA lightweight, \u003cstrong data-start=\"1476\" data-end=\"1495\"\u003enon-sticky\u003c\/strong\u003e serum\/fluid with \u003cstrong data-start=\"1501\" data-end=\"1527\"\u003econtrolled shine\u003c\/strong\u003e and a soft touch. A clean, masculine, and discreet fragrance for everyday use.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"1647\" data-end=\"1676\"\u003e How to use it in 10 seconds\u003c\/h3\u003e\n\n\u003cp data-start=\"1677\" data-end=\"1930\"\u003e Warm a small amount between your hands and apply to \u003cstrong data-start=\"1730\" data-end=\"1751\"\u003elengths and ends\u003c\/strong\u003e , avoiding the hairline. Use on damp hair before drying or on dry hair to finish and polish the final style.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"1932\" data-end=\"1964\"\u003e How long does it last \/ when is it noticed?\u003c\/h3\u003e\n\n\u003cp data-start=\"1965\" data-end=\"2194\"\u003e The taming and polishing effect is \u003cstrong data-start=\"2003\" data-end=\"2016\"\u003eimmediate\u003c\/strong\u003e . The result is designed for a neat and professional finish, buildable: add a tiny amount of product only where needed, in the frizziest areas.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"2196\" data-end=\"2218\"\u003e Who is it suitable for?\u003c\/h3\u003e\n\n \u003cp data-start=\"2219\" data-end=\"2475\"\u003eFor \u003cstrong data-start=\"2231\" data-end=\"2267\"\u003efrizzy, dry, porous, or unruly\u003c\/strong\u003e hair, especially on \u003cstrong data-start=\"2294\" data-end=\"2312\"\u003emedium or long\u003c\/strong\u003e lengths, whether straight, wavy, or curly. Ideal for those who want a shiny yet clean look, avoiding a greasy effect, both in the barbershop and at home.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"2477\" data-end=\"2507\"\u003e What results are obtained?\u003c\/h3\u003e\n\n\u003cp data-start=\"2508\" data-end=\"2719\"\u003e More disciplined and manageable hair, with reduced frizz and flyaways and \u003cstrong data-start=\"2592\" data-end=\"2620\"\u003econtrolled shine\u003c\/strong\u003e . The result is a neat, soft, and professional finish.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"2721\" data-end=\"2742\"\u003e Why choose it\u003c\/h3\u003e\n\n\u003cp data-start=\"2743\" data-end=\"2972\"\u003e Because it is an effective and clean finishing product: it smoothes and illuminates without weighing down, improves the order of styling and helps protect the fiber from humidity and external stress.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"2974\" data-end=\"3002\"\u003e \u003cstrong data-start=\"2974\" data-end=\"3002\"\u003eKey points (summary)\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n \u003cli data-start=\"3005\" data-end=\"3103\"\u003eLeave-in anti-frizz fluid\/serum to finish styling \u003c\/li\u003e\n\n\u003cli data-start=\"3005\" data-end=\"3103\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Reduces frizz and static, smoothes the hair fibre \u003c\/li\u003e\n\n\u003cli data-start=\"3005\" data-end=\"3103\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Controlled shine: a well-groomed look without a greasy effect \u003c\/li\u003e\n\n\u003cli data-start=\"3005\" data-end=\"3103\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Use on wet or dry hair, only on lengths and ends \u003c\/li\u003e\n\n\u003cli data-start=\"3005\" data-end=\"3103\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Ideal for dry, porous, unruly hair (medium\/long) \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"3496\" data-end=\"3499\"\u003e\n\n\u003ch3 data-start=\"3501\" data-end=\"3528\"\u003e 4️⃣ MAIN BENEFITS\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"3531\" data-end=\"3618\"\u003e Reduces frizz and static \u003c\/li\u003e\n\n\u003cli data-start=\"3531\" data-end=\"3618\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Makes hair more manageable, soft and shiny \u003c\/li\u003e\n\n\u003cli data-start=\"3531\" data-end=\"3618\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Finishes styling after styling or drying \u003c\/li\u003e\n\n\u003cli data-start=\"3531\" data-end=\"3618\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e It helps protect the hair from dryness and external agents (wind, smog, humidity) \u003c\/li\u003e\n\n\u003cli data-start=\"3531\" data-end=\"3618\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Controlled shine without weighing down or greasing \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"4022\" data-end=\"4025\"\u003e\n\n\u003ch3 data-start=\"4027\" data-end=\"4045\"\u003e 5️⃣ HOW TO USE\u003c\/h3\u003e\n\n\u003col\u003e\n\n \u003cli data-start=\"4049\" data-end=\"4132\"\u003eDispense a \u003cstrong data-start=\"4059\" data-end=\"4079\"\u003esmall amount\u003c\/strong\u003e into your palm. \u003c\/li\u003e\n\n\u003cli data-start=\"4049\" data-end=\"4132\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Work it between your hands. \u003c\/li\u003e\n\n\u003cli data-start=\"4049\" data-end=\"4132\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Apply to \u003cstrong data-start=\"4214\" data-end=\"4235\"\u003elengths and ends\u003c\/strong\u003e , avoiding the hairline.\u003c\/li\u003e\n\n\u003cli data-start=\"4049\" data-end=\"4132\"\u003e\n\n\u003cmeta charset=\"utf-8\"\u003e If necessary, add a small amount only to the frizziest areas. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ol\u003e\n\n\u003cp\u003e\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003cmeta charset=\"utf-8\"\u003e Use on:\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e \u003cstrong data-start=\"4329\" data-end=\"4338\"\u003edamp\u003c\/strong\u003e hair, before drying, for more control and softness;\u003c\/li\u003e\n\n\u003cli\u003e \u003cstrong data-start=\"4411\" data-end=\"4423\"\u003edry\u003c\/strong\u003e hair, to finish and polish the styling.\u003c\/li\u003e\n\n\n\u003c\/ul\u003e","brand":"BHN S.R.L.","offers":[{"title":"Default Title","offer_id":56001147076939,"sku":"CR204","price":15.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/hairglow100.png?v=1764358654"},{"product_id":"crest-hair-bifasico-spray-bifasico-idratante-districante-senza-risciacquo","title":"Hair Biphasic – Hydrating Detangling Leave-in Biphasic Spray","description":"\u003ch2 data-end=\"739\" data-start=\"714\"\u003e What you need to know about the product\u003c\/h2\u003e\n\n \u003cp data-end=\"1054\" data-start=\"740\"\u003eCrest Curl Cream is a \u003cstrong data-end=\"781\" data-start=\"763\"\u003eleave-in cream\u003c\/strong\u003e designed for those who want more defined and organized curls, without sacrificing softness and elasticity. It helps \u003cstrong data-end=\"920\" data-start=\"889\"\u003edefine the natural shape\u003c\/strong\u003e of the curl and control frizz, avoiding a \"wet\" effect or a sticky sensation.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-end=\"1334\" data-start=\"1056\"\u003e It's ideal when curls become limp after a few hours or when hair becomes drier and messier throughout the day: the formula works cleanly, for a well-groomed and professional result, both at home and in the salon.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"1360\" data-start=\"1336\"\u003e Texture and feel\u003c\/h3\u003e\n\n\u003cp data-end=\"1559\" data-start=\"1361\"\u003e A light, non-sticky cream texture. The finish leaves curls defined yet soft, with reduced frizz and a natural shine; a fresh, clean scent.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"1590\" data-start=\"1561\"\u003e How to use it in 10 seconds\u003c\/h3\u003e\n\n \u003cp data-end=\"1792\" data-start=\"1591\"\u003eOn damp hair after shampooing, distribute the product along the lengths and ends, working strand by strand, then define with a scrunchie or wide-toothed comb.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"1826\" data-start=\"1794\"\u003e How long does it last \/ when is it noticed?\u003c\/h3\u003e\n\n\u003cp data-end=\"2031\" data-start=\"1827\"\u003e Definition is immediate, leaving curls more manageable and manageable; on dry hair, you can use a small amount to revive the shape throughout the day.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"2055\" data-start=\"2033\"\u003e Who is it suitable for?\u003c\/h3\u003e\n\n\u003cp data-end=\"2340\" data-start=\"2056\"\u003e For \u003cstrong data-end=\"2085\" data-start=\"2068\"\u003ecurly or wavy\u003c\/strong\u003e hair, from slightly wavy to more defined curls, especially if they tend to become \u003cstrong data-end=\"2200\" data-start=\"2168\"\u003efrizzy, dry, or messy\u003c\/strong\u003e . Suitable for men (and not only) who want a well-groomed and natural curly look, even for everyday use.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"2372\" data-start=\"2342\"\u003e What results are obtained?\u003c\/h3\u003e\n\n \u003cp data-end=\"2574\" data-start=\"2373\"\u003eMore defined and manageable curls, with greater elasticity and softness. Frizz and flyaways are reduced, without hardening or a \"cemented\" effect.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"2597\" data-start=\"2576\"\u003e Why choose it\u003c\/h3\u003e\n\n\u003cp data-end=\"2841\" data-start=\"2598\"\u003e Because it defines and controls \u003cstrong data-end=\"2649\" data-start=\"2635\"\u003eflexibly\u003c\/strong\u003e : it helps maintain the shape of the curl, improves order and manageability and leaves a natural, clean and comfortable result that can be worn all day long.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-end=\"2871\" data-start=\"2843\"\u003e \u003cstrong data-end=\"2871\" data-start=\"2843\"\u003eKey points (summary)\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli\u003e Leave-in curl cream: definition + frizz control\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Soft, elastic curls, without stiffness\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Natural finish, no wet\/sticky effect\u003c\/li\u003e\n\n\u003cli\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Perfect on damp hair (air or diffuser)\u003c\/li\u003e\n\n\u003cli\u003e \n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003eTouch-ups are also possible on dry hair \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-end=\"3330\" data-start=\"3327\"\u003e\n\n\u003ch3 data-end=\"3359\" data-start=\"3332\"\u003e MAIN BENEFITS\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-end=\"3455\" data-start=\"3362\"\u003e Defines curls and waves in a clean and controlled way \u003c\/li\u003e\n\n\u003cli data-end=\"3455\" data-start=\"3362\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Reduces frizz and static \u003c\/li\u003e\n\n\u003cli data-end=\"3455\" data-start=\"3362\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Keeps hair soft and elastic (not “cemented”) \u003c\/li\u003e\n\n\u003cli data-end=\"3455\" data-start=\"3362\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Enhances the natural shape of the curl with a professional finish \u003c\/li\u003e\n\n\u003cli data-end=\"3455\" data-start=\"3362\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Ideal for everyday use, at home or in the salon \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-end=\"3835\" data-start=\"3832\"\u003e\n\n\u003ch3 data-end=\"3855\" data-start=\"3837\"\u003e HOW TO USE\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-end=\"3954\" data-start=\"3859\"\u003e Pat your hair dry after shampooing, leaving it damp. \u003c\/li\u003e\n\n\u003cli data-end=\"3954\" data-start=\"3859\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Apply Crest Curl Cream to your hands and distribute it throughout the lengths and ends, strand by strand. \u003c\/li\u003e\n\n\u003cli data-end=\"3954\" data-start=\"3859\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Define with a scrunch or wide-tooth comb. \u003c\/li\u003e\n\n\u003cli data-end=\"3954\" data-start=\"3859\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Air dry or diffuse at low heat.\u003c\/li\u003e\n\n\u003cli data-end=\"3954\" data-start=\"3859\"\u003e \n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003eOn dry hair, use very little product to revive definition\u003c\/li\u003e\n\n\n\u003c\/ol\u003e","brand":"BHN S.R.L.","offers":[{"title":"Default Title","offer_id":56001153958219,"sku":"CR840","price":23.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/bifasico.png?v=1764358878"},{"product_id":"crest-curl-cream-crema-definizione-capelli-ricci-anti-crespo","title":"Curl Cream – Leave-in Curl-Defining Anti-Frizz Cream","description":"\u003ch2 data-end=\"739\" data-start=\"714\"\u003e What you need to know about the product\u003c\/h2\u003e\n\n\u003cp data-end=\"1054\" data-start=\"740\"\u003e Crest Curl Cream is a \u003cstrong data-end=\"781\" data-start=\"763\"\u003eleave-in cream\u003c\/strong\u003e designed for those who want more defined and organized curls, without sacrificing softness and elasticity. It helps \u003cstrong data-end=\"920\" data-start=\"889\"\u003edefine the natural shape\u003c\/strong\u003e of the curl and control frizz, avoiding a \"wet\" effect or a sticky sensation.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n \u003cp data-end=\"1334\" data-start=\"1056\"\u003eIt's ideal when curls become limp after a few hours or when hair becomes drier and messier throughout the day: the formula works cleanly, for a well-groomed and professional result, both at home and in the salon.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"1360\" data-start=\"1336\"\u003e Texture and feel\u003c\/h3\u003e\n\n\u003cp data-end=\"1559\" data-start=\"1361\"\u003e A light, non-sticky cream texture. The finish leaves curls defined yet soft, with reduced frizz and a natural shine; a fresh, clean scent.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"1590\" data-start=\"1561\"\u003e How to use it in 10 seconds\u003c\/h3\u003e\n\n\u003cp data-end=\"1792\" data-start=\"1591\"\u003e On damp hair after shampooing, distribute the product along the lengths and ends, working strand by strand, then define with a scrunchie or wide-toothed comb.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"1826\" data-start=\"1794\"\u003e How long does it last \/ when is it noticed?\u003c\/h3\u003e\n\n\u003cp data-end=\"2031\" data-start=\"1827\"\u003e Definition is immediate, leaving curls more manageable and manageable; on dry hair, you can use a small amount to revive the shape throughout the day.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"2055\" data-start=\"2033\"\u003e Who is it suitable for?\u003c\/h3\u003e\n\n \u003cp data-end=\"2340\" data-start=\"2056\"\u003eFor \u003cstrong data-end=\"2085\" data-start=\"2068\"\u003ecurly or wavy\u003c\/strong\u003e hair, from slightly wavy to more defined curls, especially if they tend to become \u003cstrong data-end=\"2200\" data-start=\"2168\"\u003efrizzy, dry, or messy\u003c\/strong\u003e . Suitable for men (and not only) who want a well-groomed and natural curly look, even for everyday use.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"2372\" data-start=\"2342\"\u003e What results are obtained?\u003c\/h3\u003e\n\n\u003cp data-end=\"2574\" data-start=\"2373\"\u003e More defined and manageable curls, with greater elasticity and softness. Frizz and flyaways are reduced, without hardening or a \"cemented\" effect.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-end=\"2597\" data-start=\"2576\"\u003e Why choose it\u003c\/h3\u003e\n\n\u003cp data-end=\"2841\" data-start=\"2598\"\u003e Because it defines and controls \u003cstrong data-end=\"2649\" data-start=\"2635\"\u003eflexibly\u003c\/strong\u003e : it helps maintain the shape of the curl, improves order and manageability and leaves a natural, clean and comfortable result that can be worn all day long.\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-end=\"2871\" data-start=\"2843\"\u003e \u003cstrong data-end=\"2871\" data-start=\"2843\"\u003eKey points (summary)\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n \u003cli data-end=\"2968\" data-start=\"2874\"\u003eLeave-in curl cream: definition + frizz control \u003c\/li\u003e\n\n\u003cli data-end=\"2968\" data-start=\"2874\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Soft, elastic curls, without stiffness \u003c\/li\u003e\n\n\u003cli data-end=\"2968\" data-start=\"2874\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Natural finish, no wet\/sticky effect \u003c\/li\u003e\n\n\u003cli data-end=\"2968\" data-start=\"2874\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Perfect on damp hair (air or diffuser) \u003c\/li\u003e\n\n\u003cli data-end=\"2968\" data-start=\"2874\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Touch-ups are also possible on dry hair \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-end=\"3330\" data-start=\"3327\"\u003e\n\n\u003ch3 data-end=\"3359\" data-start=\"3332\"\u003e MAIN BENEFITS\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-end=\"3455\" data-start=\"3362\"\u003e Defines curls and waves in a clean and controlled way \u003c\/li\u003e\n\n\u003cli data-end=\"3455\" data-start=\"3362\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Reduces frizz and static \u003c\/li\u003e\n\n\u003cli data-end=\"3455\" data-start=\"3362\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Keeps hair soft and elastic (not “cemented”) \u003c\/li\u003e\n\n\u003cli data-end=\"3455\" data-start=\"3362\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Enhances the natural shape of the curl with a professional finish \u003c\/li\u003e\n\n\u003cli data-end=\"3455\" data-start=\"3362\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Ideal for everyday use, at home or in the salon \u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-end=\"3835\" data-start=\"3832\"\u003e\n\n\u003ch3 data-end=\"3855\" data-start=\"3837\"\u003e HOW TO USE\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-end=\"3954\" data-start=\"3859\"\u003e Pat your hair dry after shampooing, leaving it damp.\u003c\/li\u003e\n\n\u003cli data-end=\"3954\" data-start=\"3859\"\u003e \n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003eApply Crest Curl Cream to your hands and distribute it throughout the lengths and ends, strand by strand. \u003c\/li\u003e\n\n\u003cli data-end=\"3954\" data-start=\"3859\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Define with a scrunch or wide-tooth comb. \u003c\/li\u003e\n\n\u003cli data-end=\"3954\" data-start=\"3859\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e Air dry or diffuse at low heat. \u003c\/li\u003e\n\n\u003cli data-end=\"3954\" data-start=\"3859\"\u003e\n\n\u003cspan data-state=\"closed\" class=\"\"\u003e\u003c\/span\u003e On dry hair, use very little product to revive definition.\u003c\/li\u003e\n\n\n\u003c\/ol\u003e","brand":"BHN S.R.L.","offers":[{"title":"Default Title","offer_id":56001158414667,"sku":"CR826","price":23.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/crema-ricci200.png?v=1764359028"},{"product_id":"crest-oil-non-oil-fluido-modellante-a-effetto-naturale-anti-crespo","title":"Oil Non Oil – Anti-Frizz Styling Fluid with a Natural Effect","description":"\u003ch2 data-start=\"727\" data-end=\"752\"\u003e What you need to know about the product\u003c\/h2\u003e\n\n \u003cp data-start=\"753\" data-end=\"1078\"\u003eCrest Oil Non Oil is a \u003cstrong data-start=\"776\" data-end=\"805\"\u003elightweight styling fluid\u003c\/strong\u003e designed for those who want tidier, more disciplined hair, without resorting to heavy waxes or a “wet” look. It helps control frizz and flyaways, leaving the hair more manageable and with a natural, clean finish.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"1080\" data-end=\"1323\"\u003e It's the right product when you want a daily \"put and go\" styling: it defines and gives control \u003cstrong data-start=\"1176\" data-end=\"1199\"\u003ewithout creating crusts\u003c\/strong\u003e , maintaining movement and softness, with a light hold and a discreet shine.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"1325\" data-end=\"1349\"\u003e Texture and feel\u003c\/h3\u003e\n\n\u003cp data-start=\"1350\" data-end=\"1537\"\u003e Fluid, light and non-sticky texture: it works easily and leaves hair soft, not greasy, without visible residue if dosed correctly.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"1539\" data-end=\"1568\"\u003e How to use it in 10 seconds\u003c\/h3\u003e\n\n \u003cp data-start=\"1569\" data-end=\"1789\"\u003eWarm a small amount between your hands and distribute it through dry or slightly damp hair, from lengths to ends. Then style with your fingers or a comb until you get the desired look.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"1791\" data-end=\"1823\"\u003e How long does it last \/ when is it noticed?\u003c\/h3\u003e\n\n\u003cp data-start=\"1824\" data-end=\"2015\"\u003e The taming effect is immediately noticeable: the \u003cstrong data-start=\"1867\" data-end=\"1887\"\u003ehold is light\u003c\/strong\u003e and designed for a natural and flexible look, easy to style throughout the day.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"2017\" data-end=\"2039\"\u003e Who is it suitable for?\u003c\/h3\u003e\n\n\u003cp data-start=\"2040\" data-end=\"2274\"\u003e For normal, wavy, or slightly frizzy hair, and for those who don't like harsh products but want a clean, manageable look. Excellent for short, medium, and medium-long cuts for a natural, clean result.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"2276\" data-end=\"2306\"\u003e What results are obtained?\u003c\/h3\u003e\n\n\u003cp data-start=\"2307\" data-end=\"2512\"\u003e More disciplined, soft, and well-groomed hair, with subtle definition and a natural shine. Frizz and flyaways are more controlled, without stiffness.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"2514\" data-end=\"2535\"\u003e Why choose it\u003c\/h3\u003e\n\n \u003cp data-start=\"2536\" data-end=\"2764\"\u003eBecause it's an effective solution when you need daily control without the \"product effect\": it helps manage frizz, maintains movement and leaves hair looking clean and well-groomed.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"2766\" data-end=\"2794\"\u003e \u003cstrong data-start=\"2766\" data-end=\"2794\"\u003eKey points (summary)\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"2797\" data-end=\"2836\"\u003e Lightweight anti-frizz styling fluid\u003c\/li\u003e\n\n\u003cli data-start=\"2797\" data-end=\"2836\"\u003e Natural, neat, crust-free effect\u003c\/li\u003e\n\n\u003cli data-start=\"2797\" data-end=\"2836\"\u003e It is not greasy and does not weigh down\u003c\/li\u003e\n\n\u003cli data-start=\"2797\" data-end=\"2836\"\u003e Light brightness and softness to the touch\u003c\/li\u003e\n\n\u003cli data-start=\"2797\" data-end=\"2836\"\u003e Ideal for everyday use and flexible looks \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"3046\" data-end=\"3049\"\u003e\n\n\u003ch3 data-start=\"3051\" data-end=\"3078\"\u003e MAIN BENEFITS\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"3051\" data-end=\"3078\"\u003e Controls frizz and static\u003c\/li\u003e\n\n\u003cli data-start=\"3051\" data-end=\"3078\"\u003e Discipline and define with \u003cstrong data-start=\"3190\" data-end=\"3208\" style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003elight hold\u003c\/strong\u003e\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"3051\" data-end=\"3078\"\u003e Natural effect: neat but not \"glued\" look\u003c\/li\u003e\n\n\u003cli data-start=\"3051\" data-end=\"3078\"\u003e It is not greasy, does not weigh down, does not leave visible residues\u003c\/li\u003e\n\n \u003cli data-start=\"3051\" data-end=\"3078\"\u003eGives a \u003cstrong data-start=\"3457\" data-end=\"3488\" style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003elight natural glow\u003c\/strong\u003e \n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"3532\" data-end=\"3535\"\u003e\n\n\u003ch3 data-start=\"3537\" data-end=\"3555\"\u003e HOW TO USE\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-start=\"3559\" data-end=\"3640\"\u003e Apply a small amount to your palm. \u003c\/li\u003e\n\n\u003cli data-start=\"3559\" data-end=\"3640\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Work the product between your hands.\u003c\/li\u003e\n\n\u003cli data-start=\"3559\" data-end=\"3640\"\u003e Distribute on dry or slightly damp hair, from lengths to ends. \u003c\/li\u003e\n\n\u003cli data-start=\"3559\" data-end=\"3640\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e Style with fingers or a comb\/brush until desired style. \u003c\/li\u003e\n\n\u003cli data-start=\"3559\" data-end=\"3640\"\u003e\n\n\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e If necessary, add a little product only to the most rebellious areas.\u003c\/li\u003e\n\n\n\u003c\/ol\u003e","brand":"BHN S.R.L.","offers":[{"title":"Default Title","offer_id":56001162051915,"sku":"CR922","price":16.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/oil-non-oil-200.png?v=1789730038"},{"product_id":"crest-texture-matte-spray-spray-texturizzante-opaco-effetto-spiaggia","title":"Texture Matte Spray – Beach Effect Matte Texturizing Spray","description":"\u003ch3 data-start=\"909\" data-end=\"928\"\u003e 🟩 What is it for?\u003c\/h3\u003e\n\n \u003cp data-start=\"929\" data-end=\"1219\"\u003eTexture Matte Spray is a matte texturizing spray designed to add volume, body and natural texture to hair.\u003cbr data-start=\"1056\" data-end=\"1059\"\u003e Ideal for creating tousled looks, beach effects and styling with grip, with a dry finish and no sticky residue. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003chr data-start=\"1221\" data-end=\"1224\"\u003e\n\n\u003ch3 data-start=\"1226\" data-end=\"1252\"\u003e 🟩 Main benefits\u003c\/h3\u003e\n\n\u003cul\u003e\n\n\u003cli data-start=\"1255\" data-end=\"1344\"\u003e Adds volume and body to fine or flat hair.\u003c\/li\u003e\n\n\u003cli data-start=\"1255\" data-end=\"1344\"\u003e \u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eNatural matte\u003c\/span\u003e effect \u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e, without shiny effect.\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n \u003cli data-start=\"1255\" data-end=\"1344\"\u003eIncreases \u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003egrip and texture\u003c\/span\u003e \u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e, perfect for messy styling.\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"1255\" data-end=\"1344\"\u003e Lightweight, \u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003enon-sticky\u003c\/span\u003e formula \u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e.\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n \u003cli data-start=\"1255\" data-end=\"1344\"\u003eIt can be used \u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eas a base\u003c\/span\u003e \u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003ebefore waxes or pastes to improve hold.\u003c\/span\u003e \n\n\u003c\/li\u003e\n\n\n\u003c\/ul\u003e\n\n\u003chr data-start=\"1742\" data-end=\"1745\"\u003e\n\n\u003ch3 data-start=\"1747\" data-end=\"1774\"\u003e 🟩 How to use it (3 steps)\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-start=\"1778\" data-end=\"1806\"\u003e Shake the bottle well.\u003c\/li\u003e\n\n\u003cli data-start=\"1778\" data-end=\"1806\"\u003e\n\n \u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eSpray onto dry or slightly damp hair\u003c\/span\u003e \u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003efrom a distance of 15–20 cm.\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"1778\" data-end=\"1806\"\u003e \n\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eWork with your fingers\u003c\/span\u003e \u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eto define volume and movement; blow dry for a more dramatic effect.\u003c\/span\u003e \n\n\u003c\/li\u003e\n\n\n\u003c\/ol\u003e\n\n\u003chr data-start=\"2102\" data-end=\"2105\"\u003e\n\n\u003ch2 data-start=\"2107\" data-end=\"2130\"\u003e 4) FAQ\u003c\/h2\u003e\n\n\u003cp data-start=\"2132\" data-end=\"2338\"\u003e Is it suitable for fine hair?\u003cbr data-start=\"2161\" data-end=\"2164\"\u003e Yes, this lightweight spray formula is perfect for fine or easily frizzy hair as it doesn't weigh it down, but adds body.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"2340\" data-end=\"2492\"\u003e Does it leave residue or is it sticky?\u003cbr data-start=\"2371\" data-end=\"2374\"\u003e No, the finish is matte and natural, with no solid residue or sticky feeling.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"2494\" data-end=\"2670\"\u003e When is it best to use it?\u003cbr data-start=\"2521\" data-end=\"2524\"\u003e You can use it on dry or slightly damp hair, alone or as a base before other styling products.\u003c\/p\u003e\n\n\u003cp\u003e\u003c\/p\u003e","brand":"BHN S.R.L.","offers":[{"title":"Default Title","offer_id":56001173881163,"sku":"CR857","price":20.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/texture_matte-200.png?v=1764359836"},{"product_id":"crest-volume-up-hair-collagene-spray-volumizzante-collagene-capelli-fini","title":"Volume Up Hair – Collagen Volumizing Spray for Fine Hair","description":"\u003ch1 data-start=\"1238\" data-end=\"1369\"\u003e Volumizing spray with collagen for fine hair: instant volume and body without weighing it down.\u003c\/h1\u003e\n\n\u003ch3 data-start=\"1387\" data-end=\"1406\"\u003e 🟩 What is it for?\u003c\/h3\u003e\n\n\u003cp data-start=\"1407\" data-end=\"1646\"\u003e Volume Up Hair is a volumizing spray with collagen that helps add body and visual thickness to fine or flat hair, supporting the roots and improving the hold of styling without stiffening.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003ch3 data-start=\"1648\" data-end=\"1674\"\u003e 🟩 Main benefits\u003c\/h3\u003e\n\n\u003col\u003e\n\n\u003cli data-start=\"1677\" data-end=\"1731\"\u003e Gives volume and body from the first application\u003c\/li\u003e\n\n\u003cli data-start=\"1677\" data-end=\"1731\"\u003e Lightweight formula, designed for \u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003efine or thin hair\u003c\/span\u003e\n\n\u003c\/li\u003e\n\n\u003cli data-start=\"1677\" data-end=\"1731\"\u003e Promotes a more consistent fold, with greater support for the structure\u003c\/li\u003e\n\n\u003cli data-start=\"1677\" data-end=\"1731\"\u003e Leaves no heavy residue\u003c\/li\u003e\n\n\n\u003c\/ol\u003e\n\n\u003ch3 data-start=\"1899\" data-end=\"1924\"\u003e 🟩 Key ingredients\u003c\/h3\u003e\n\n \u003cp data-start=\"1925\" data-end=\"2087\"\u003eCollagen: helps create a light protective film around the hair shaft, supporting volume and hydration.\u003c\/p\u003e\n\n\u003ch2 data-start=\"2094\" data-end=\"2130\"\u003e ✅ 5) How to use it (3 practical steps)\u003c\/h2\u003e\n\n\u003col\u003e\n\n\u003cli data-start=\"2135\" data-end=\"2197\"\u003e Blot your hair after shampooing until it is damp.\u003c\/li\u003e\n\n\u003cli data-start=\"2198\" data-end=\"2280\"\u003e Spray Volume Up Hair with collagen on the roots and first lengths\u003c\/li\u003e\n\n\u003cli data-start=\"2198\" data-end=\"2280\"\u003e Blow dry and brush to maximize volume and structure.\u003c\/li\u003e\n\n\n\u003c\/ol\u003e\n\n\u003cp data-start=\"2354\" data-end=\"2428\"\u003e 👉 You can also use it on slightly dry hair before reshaping.\u003c\/p\u003e\n\n\u003ch2 data-start=\"2435\" data-end=\"2458\"\u003e FAQ\u003c\/h2\u003e\n\n\u003cp data-start=\"2460\" data-end=\"2626\"\u003e Is it suitable for fine hair?\u003cbr data-start=\"2489\" data-end=\"2492\"\u003e Yes, the formula is lightweight and specifically designed for fine or flat hair without weighing it down.\u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-start=\"2628\" data-end=\"2746\"\u003e Does the spray leave residue?\u003cbr data-start=\"2656\" data-end=\"2659\"\u003e No, if used correctly it does not leave heavy residue and maintains a natural movement.\u003c\/p\u003e\n\n\u003cp data-start=\"2748\" data-end=\"2864\"\u003e Can it be used before the hair dryer?\u003cbr data-start=\"2780\" data-end=\"2783\"\u003e Yes: to get long-lasting volume, apply before drying with a blow dryer and brush.\u003c\/p\u003e","brand":"BHN S.R.L.","offers":[{"title":"Default Title","offer_id":56001177289035,"sku":"CR833","price":21.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/volumeuphair200.png?v=1764360185"},{"product_id":"noy-oil-non-oil-200-ml-olio-styling-non-untuoso-per-capelli-ricci-crespi","title":"NOY Oil Non Oil 200 ml – Olio Styling Non Untuoso per Capelli Ricci e Crespi","description":"\u003ch3 data-section-id=\"3z2ga8\" data-start=\"1086\" data-end=\"1112\"\u003eDa sapere sul prodotto\u003c\/h3\u003e\n\u003cp data-start=\"1114\" data-end=\"1258\"\u003eNOY Oil Non Oil è un prodotto di styling pensato per dare forma, controllo e morbidezza ai capelli senza lasciare una sensazione unta o pesante.\u003c\/p\u003e\n\u003cp data-start=\"1260\" data-end=\"1454\"\u003eÈ ideale per capelli ricci, crespi, aridi, trattati o difficili da gestire. Aiuta a definire la forma naturale del capello, riduce l’effetto crespo e dona un finish ordinato, morbido e luminoso.\u003c\/p\u003e\n\u003cp data-start=\"1456\" data-end=\"1618\"\u003eLa sua formula oil non oil si elimina facilmente con acqua e può essere usata per modellare i capelli ogni volta che serve più definizione, movimento e controllo.\u003c\/p\u003e\n\u003ch3 data-section-id=\"1vjcuxg\" data-start=\"1620\" data-end=\"1643\"\u003eBenefici principali\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eAiuta a definire ricci e onde.\u003c\/li\u003e\n\u003cli\u003eRiduce l’effetto crespo.\u003c\/li\u003e\n\u003cli\u003eDona morbidezza e lucentezza.\u003c\/li\u003e\n\u003cli\u003eNon unge e non appesantisce.\u003c\/li\u003e\n\u003cli\u003eAiuta a mantenere forma e texture.\u003c\/li\u003e\n\u003cli\u003eIdeale per capelli ricci, crespi, aridi o trattati.\u003c\/li\u003e\n\u003cli\u003eSi elimina facilmente con acqua.\u003c\/li\u003e\n\u003cli\u003eAiuta a proteggere i capelli da sole, mare e agenti esterni.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"1e3affl\" data-start=\"1958\" data-end=\"1982\"\u003eTexture e sensazione\u003c\/h3\u003e\n\u003cp data-start=\"1984\" data-end=\"2113\"\u003eFormula leggera in lozione. Lascia i capelli più ordinati, morbidi e naturali, senza residui appiccicosi e senza effetto pesante.\u003c\/p\u003e\n\u003ch3 data-section-id=\"2s1wrk\" data-start=\"2115\" data-end=\"2144\"\u003eCome si usa in 10 secondi\u003c\/h3\u003e\n\u003cp data-start=\"2146\" data-end=\"2294\"\u003eApplica una piccola quantità sui capelli umidi o asciutti, distribuisci con le mani e modella ricci, onde o ciocche secondo il risultato desiderato.\u003c\/p\u003e\n\u003ch3 data-section-id=\"j5fynp\" data-start=\"2296\" data-end=\"2328\"\u003eQuanto dura \/ quando si nota\u003c\/h3\u003e\n\u003cp data-start=\"2330\" data-end=\"2494\"\u003eL’effetto styling si nota subito dopo l’applicazione. La quantità di prodotto può essere regolata in base al tipo di capello e al livello di definizione desiderato.\u003c\/p\u003e\n\u003ch3 data-section-id=\"114ph2w\" data-start=\"2496\" data-end=\"2518\"\u003ePer chi è indicato\u003c\/h3\u003e\n\u003cp data-start=\"2520\" data-end=\"2548\"\u003eIndicato per chi ha capelli:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ericci\u003c\/li\u003e\n\u003cli\u003emossi\u003c\/li\u003e\n\u003cli\u003ecrespi\u003c\/li\u003e\n\u003cli\u003earidi\u003c\/li\u003e\n\u003cli\u003etrattati\u003c\/li\u003e\n\u003cli\u003edifficili da modellare\u003c\/li\u003e\n\u003cli\u003econ bisogno di controllo e definizione\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"g8vrl2\" data-start=\"2661\" data-end=\"2691\"\u003eChe risultati si ottengono\u003c\/h3\u003e\n\u003cp data-start=\"2693\" data-end=\"2813\"\u003eCapelli più morbidi, luminosi, definiti e facili da gestire. Il riccio resta più ordinato e naturale, senza irrigidirsi.\u003c\/p\u003e\n\u003ch3 data-section-id=\"gwupvk\" data-start=\"2815\" data-end=\"2836\"\u003ePerché sceglierlo\u003c\/h3\u003e\n\u003cp data-start=\"2838\" data-end=\"2998\"\u003ePerché unisce controllo, definizione e leggerezza. È adatto a chi vuole disciplinare i capelli senza usare un prodotto grasso, pesante o difficile da eliminare.\u003c\/p\u003e\n\u003ch3 data-section-id=\"amq3uo\" data-start=\"3000\" data-end=\"3016\"\u003ePunti chiave\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eFormato: 200 ml\u003c\/li\u003e\n\u003cli\u003eFormula: oil non oil\u003c\/li\u003e\n\u003cli\u003eFinish: morbido, luminoso, naturale\u003c\/li\u003e\n\u003cli\u003eIdeale per: ricci, crespi, aridi e trattati\u003c\/li\u003e\n\u003cli\u003eEffetto: anticrespo, definizione, controllo\u003c\/li\u003e\n\u003cli\u003eRimozione: facile con acqua\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-section-id=\"7v7inv\" data-start=\"3220\" data-end=\"3234\"\u003eModo d’uso\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003eVersa una piccola quantità di prodotto sul palmo della mano.\u003c\/li\u003e\n\u003cli\u003eDistribuisci sui capelli umidi o asciutti.\u003c\/li\u003e\n\u003cli\u003eModella con le dita le zone da definire.\u003c\/li\u003e\n\u003cli\u003eAggiungi più prodotto solo se vuoi un effetto più marcato o bagnato.\u003c\/li\u003e\n\u003cli\u003eNon risciacquare.\u003c\/li\u003e\n\u003c\/ol\u003e","brand":"BHN S.R.L.","offers":[{"title":"Default Title","offer_id":57136108798283,"sku":null,"price":12.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0981\/7384\/5835\/files\/ChatGPTImage31lug2025_12_54_45.png?v=1777279500"}],"url":"https:\/\/italiancrest.it\/en\/collections\/cura-dei-capelli.oembed","provider":"Crest","version":"1.0","type":"link"}